Unlike traditional data, “big data” encompasses a vast variety of information from numerous sources and includes structured data, such as databases, and unstructured data, such as text, images, and video.
The analysis of big data provides valuable insights that can be used to improve decision-making, uncover new opportunities, and create more efficient operations. The concept is prevalent in various industries, including freight and transportation, significantly transforming how fleets operate and make decisions.
Fleet management involves overseeing, organizing, and recording all aspects of a company’s fleet of vehicles. It makes sense then, that as technology evolves, so too does the approach to fleet management, with data-driven decisions no longer a nice-to-have in modern fleet operations.
The advent of big data has revolutionized fleet management by providing a wealth of information that can be analyzed and used to make informed business decisions. From GPS tracking to monitor vehicle location and fuel consumption, to telematics data that can provide insights into driver behavior and vehicle health, big data is an invaluable tool for fleet managers.
For instance, Mantra Labs’ collaboration with Azuga, a GPS Fleet Tracking software, showcases the practical benefit