MANTRA LABS

  / Mantra.Design

AGEAS
FEDERALUmbrella

Crafting design that converts,
centered on your user

Crafting design that converts,
centered on your user

AGEAS
FEDERAL

Umbrella

PROJECT
BACKGROUND

Ageas Federal wanted an
overhaul of their customer
website including their
claims and renewals journey.

Mantra Labs utilized a double diamond approach to
achieve cx transformation, ultimately creating new
user journeys to improve business outcomes.

Mantra Labs utilized a double diamond approach to achieve cx transformation, ultimately creating new user journeys to improve business outcomes.

DESIGN Cube
PRINCIPLES

Steps

Keep It Simple

Guiding users towards relevant
information

Guiding users towards relevant
information

hourglass

Keep It Focused

Step by step action and information for
the target customers

Step by step action and
information for the target
customers

fireworks

Keep It Engaging

Modern design with a focus on compassion,
clarity and convenience

Modern design with a focus on
compassion, clarity and
convenience

BUSINESS GOALS

PROJECT
BUSINESS

Mantra Labs developed
an intuitive digital
experience for Ageas
Federal’s web users. The
modern design was
created to help boost
customer engagement
and retention.

The guiding principles aimed at

Our design and messaging were focused on

01

Bringing clarity and convenience in the
user journey

02

Engaging users with soft nudges and
triggers

03

Building a responsive and personalized
portal

01

Reducing the bounce rate on the website

02

Creating a customer journey with one-click
inputs for a seamless experience

03

Boosting conversions

ageas fed
ageas fed

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