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Create IOT products and solutions – Part 2

In my last article, I have talked about the challenges and oppurtunities of IOT industry. Now let’s talk about building an IOT product and  benefits of it in the market.

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How about building an IOT device?

Now let me also talk a bit about the process of building an IOT product. If you are thinking of building an air purifier, or a thermostat, or some smart lighting solutions for home, you are very likely to hit the first stumbling block as to how to go about the whole process. How to get a 3D design for the device, where to go for a prototype design, and how to get the electronics (the PCB part) done, and how to make the device talk and interact with various other devices like your mobile phone, etc.
 What you need is professional expertise in not one particular field, but many diverse fields. If you are a software engineer with some experience with coding, you will know writing software is not that difficult as all you need is a computer, and you could create wonders just sitting in home or office. Building a real, physical thing can be really tough & challenging. Not only it requires varied set of skill set, but also can cost much more to prototype, and test it out.

Steps to follow before going ahead

For the benefit of newbies to the field, I have listed down the steps generally followed in any IOT product development process.

  • Market Research
  • Conceptualization/Ideation
  • Design
  • Prototype (Schematic Design, Layout)
  • PCB Manufacturing
  • Procuring components & assembly of electronic circuitry
  • 3D printing of casing & outer facade of the product
  • Field Trials
  • Redesign & trials if needed
  • Marketing & Mass manufacturing

Loads of data is generated, but what to do with it?

Due to the large number of IOT devices around, it is quite as well expected that they will generate a huge volume of data. Question is how to make best use of the data captured, or how to make your device react to events triggered by actions of other users, or may be from the device owner himself through a mobile application.

Standards like the MQTT, AMQP, etc are the general protocols used for an IOT device or the cloud to communicate with each other. Both of them work on basic principle of publish/subscribe. The two parties subscribe to events, and whenever there is an update, or an occurrence of the event, the subscribing parties are notified.

Providers like Microsoft Azure, ABM, and AWS have all come up with their IOT platforms making it easy to monitor and control remote devices from click of a button. Being on the cloud, it gives IOT the ability to scale. The data being captured in the cloud can be analysed, and trends studied using Machine Learning algorithms and Artificial Intelligence.

Today it is possible to auto update the firmware of an IOT device without requiring any intervention from the customer.

How IOT will drive benefits for users?

Data generated from IOT devices are being continuously analysed and machine learning models are built to help in predictive analytics. Earlier emphasis was on preventive maintenance in industries, and anywhere else where machines were deployed. We used to ensure regular and timely checkups to ensure our machines are always in healthy state. But now with advancements in technology, based on the data captured, our machine learning prediction models can warn us in advance of a possible impending breakdown. A corrective action can be immediately triggered, and the machine is restored to good health much before breakdown.

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Today IOT driven processes paves the way for improvements in existing processes leading to higher customer satisfaction & safety leading to better profits for businesses. Customers delight and an increasing affiliation are invaluable assets to any business, and when IOT is able to help the business achieve that, its relevance will never be in doubt. No wonder Gartner Research predicts there will be more than 20 billion IOT devices by the year 2020.
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How Smarter Sales Apps Are Reinventing the Frontlines of Insurance Distribution

The insurance industry thrives on relationships—but it can only scale through efficiency, precision, and timely distribution. While much of the digital transformation buzz has focused on customer-facing portals, the real transformation is happening in the field, where modern sales apps are quietly driving a smarter, faster, and more empowered agent network.

Let’s explore how mobile-first sales enablement platforms are reshaping insurance sales across prospecting, onboarding, servicing, renewals, and growth.

The Insurance Agent Needs More Than a CRM

Today’s insurance agent is not just a policy seller—they’re also a financial advisor, data gatherer, service representative, and the face of the brand. Yet many still rely on paper forms, disconnected tools, and manual processes.

That’s where intelligent sales apps come in—not just to digitize, but to optimize, personalize, and future-proof the entire agent journey.

Real-World Use Cases: What Smart Sales Apps Are Solving

Across the insurance value chain, sales agent apps have evolved into full-service platforms—streamlining operations, boosting conversions, and empowering agents in the field. These tools aren’t optional anymore, they’re critical to how modern insurers perform. Here’s how leading insurers are empowering their agents through technology:

1. Intelligent Prospecting & Lead Management

Sales apps now empower agents to:

  • Prioritize leads using filters like policy type, value, or geography
  • Schedule follow-ups with integrated agent calendars
  • Utilize locators to look for nearby branch offices or partner physicians
  • Register and service new leads directly from mobile devices

Agents spend significantly less time navigating through disjointed systems or chasing down information. With quick access to prioritized leads, appointment scheduling, and location tools—all in one app—they can focus more on meaningful customer interactions and closing sales, rather than administrative overhead.

2. Seamless Policy Servicing, Renewals & Claims 

Sales apps centralize post-sale activities such as:

  • Tracking policy status, premium due date, and claims progress
  • Sending renewal reminders, greetings, and policy alerts in real-time
  • Accessing digital sales journeys and pre-filled forms.
  • Policy comparison, calculating premiums, and submitting documents digitally
  • Registering and monitoring customer complaints through the app itself

Customers receive a consistent and seamless experience across touchpoints—whether online, in-person, or via mobile. With digital forms, real-time policy updates, and instant access to servicing tools, agents can handle post-sale tasks like renewals and claims faster, without paperwork delays—leading to improved satisfaction and higher retention.

3. Remote Sales using Assisted Tools

Using smart tools, agents can:

  • Securely co-browse documents with customers through proposals
  • Share product visualizations in real time
  • Complete eKYC and onboarding remotely.

Agents can conduct secure, interactive consultations from anywhere—sharing proposals, visual aids, and completing eKYC remotely. This not only expands their reach to customers in digital-first or geographically dispersed markets, but also builds greater trust through real-time engagement, clear communication, and a personalized advisory experience—all without needing a physical presence.

4. Real-Time Training, Performance & Compliance Monitoring

Modern insurance apps provide:

  • On-demand access to training material
  • Commission dashboards and incentive monitoring
  • Performance reporting with actionable insights

Field agents gain access to real-time performance insights, training modules, and incentive tracking—directly within the app. This empowers them to upskill on the go, stay motivated through transparent goal-setting, and make informed decisions that align with overall business KPIs. The result is a more agile, knowledgeable, and performance-driven sales force.

5. End-to-End Sales Execution—Even Offline

Advanced insurance apps support:

  • Full application submission, from prospect to payment
  • Offline functionality in low-connectivity zones
  • Real-time needs analysis, quote generation, and e-signatures
  • Multi-login access with secure OTP-based authentication

Even in low-connectivity or remote Tier 2 and 3 markets, agents can operate at full capacity—thanks to offline capabilities, secure authentication, and end-to-end sales execution tools. This ensures uninterrupted productivity, faster policy issuance, and adherence to compliance standards, regardless of location or network availability.

6. AI-Powered Personalization for Health-Linked Products

Some forward-thinking insurers are combining AI with health platforms to:

  • Import real-time health data from fitness trackers or health apps 
  • Offer hyper-personalized insurance suggestions based on lifestyle
  • Enable field agents to tailor recommendations with more context

By integrating real-time health data from fitness trackers and wellness apps, insurers can offer hyper-personalized, preventive insurance products tailored to individual lifestyles. This empowers agents to move beyond transactional selling—becoming trusted advisors who recommend coverage based on customers’ health habits, life stages, and future needs, ultimately deepening engagement and improving long-term retention.

The Mantra Labs Advantage: Turning Strategy into Scalable Execution

We help insurers go beyond surface-level digitization to build intelligent, mobile-first ecosystems that optimize agent efficiency and customer engagement—backed by real-world impact.

Seamless Sales Enablement for Travel Insurance

We partnered with a leading travel insurance provider to develop a high-performance agent workflow platform featuring:

  • Secure Logins: Instant credential-based access without sign-up friction
  • Real-Time Performance Dashboards: At-a-glance insights into daily/monthly targets, policy issuance, and collections
  • Frictionless Policy Issuance: Complete issuance post-payment and document verification
  • OCR Integration: Auto-filled customer details directly from passport scans, minimizing errors and speeding up onboarding

This mobile-first solution empowered agents to close policies faster with significantly reduced paperwork and data entry time—improving agent productivity by 2x and enabling sales at scale.

Engagement + Analytics Transformation for Health Insurance

For one of India’s leading health insurers, we helped implement a full-funnel engagement and analytics stack:

  • User Journey Intelligence: Replaced legacy systems to track granular app behavior—policy purchases, renewals, claims, discounts, and drop-offs. Enabled real-time behavioral segmentation and personalized push/email notifications.
  • Gamified Wellness with Fitness Tracking: Added gamified fitness engagement, with rewards based on step counts and interactive nutrition quizzes—driving repeat app visits and user loyalty.
  • Attribution Tracking: Trace the exact source of traffic—whether it’s a paid campaign, referral program, or organic source—adding a layer of precision to marketing ROI.
  • Analytics: Integrated analytics to identify user interest segments. This allowed for hyper-targeted email and in-app notifications that aligned perfectly with user intent, driving both relevance and response rates.

Whether you’re digitizing field sales, gamifying customer wellness, or fine-tuning your marketing engine, Mantra Labs brings the technology depth, insurance expertise, and user-first design to turn strategy into scalable execution.

If you’re ready to modernize your agent network – Get in touch with us to explore how we can build intelligent, mobile-first tools tailored to your distribution strategy. Just remember, the best sales apps aren’t just tools, they’re growth engines; and field sales success isn’t about more apps. It’s about the right workflows, in the right hands, at the right time.

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