Artificial Intelligence may be a concept unknown to a majority of consumers, but we unknowingly using AI in our everyday life. How? What about the smartphones with Google now and Siri, they help find information for you when you need it.
With real-time problem solving skills the only thing you have to worry about are your goals as you can leave the assistance to a computer that can think on it’s own but for your benefit. Many intelligent brains working in Artificial Intelligence to make our life comfortable. If you could have someone looking over your day to day needs it’s rather easy to focus on more important things in life. Implementing AI into our lives has been studied for years and now things are getting more real and Mantra Labs is well invested into it.
From consulting on niche technologies, to completely owning your AI initiative – Mantra Labs help you solve complex real world problems, leveraging their expertise in various aspects of AI.
• Data Science: It is the study of where information comes from, what it represents and how it can be turned into a valuable resource in the creation of business and IT strategies.
• Natural Language: Natural Language Processing (NLP) refers to AI method of communicating with an intelligent system using a natural language such as English. Processing of Natural Language is required when you want an intelligent system like a robot to perform as per your instructions, when you want to hear a decision from a dialogue based clinical expert system, etc.
• Machine Learning: It is a type of artificial intelligence (AI) that provides computers with the ability to learn without being explicitly programmed. Machine learning focuses on the development of computer programs that can teach themselves to grow and change when exposed to new data.
• Integrations: Most artificial intelligence systems involve some sort of integrated technologies, for example, the integration of speech synthesis technologies with that of speech recognition.
• Deep Learning: Deep learning refers to artificial neural networks that are composed of many layers. It is a branch of machine learning based on a set of algorithms that attempt to model high level abstractions in data by using a deep graph with multiple processing layers, composed of multiple linear and non-linear transformations
• Computer Vision: It is the science that aims to give a similar, if not better, the capability to a machine or computer. Computer vision is concerned with the automatic extraction, analysis and understanding of useful information from a single image or a sequence of images.
Making an approach to pursue the most advanced technology takes a lot of innovation and it is exactly what Mantra Labs has been doing.
If you are keen to solve real world problem using AI, Drop us a line email@example.com
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How to increase patient engagement on a healthcare app?
Patient facing mobile apps have emerged as a viable alternative to interact with patients and help them execute several tasks related to healthcare without reaching the hospital. Patients are now increasingly glued to these healthcare apps and their time spent on mobile devices has increased significantly. From communication and information to executing business through mobile apps have become a common thing.
Still, there is a lot of gap in the healthcare market. Marketers are struggling to gauge the true value of mobile apps for the bottom line of healthcare organizations. Especially in terms of the value of the app viz-viz the efforts, cost, and time it would take to become a useful and engaging healthcare app for the patient.
To help you increase the patient engagement on a healthcare app, here are a few crucial ways that you need to know. It will not only increase the engagement but will also help you meet your organizational goals at a faster pace.
1. Reduce Readmissions
Healthcare provider’s biggest pain point these days is to avoid readmission of preventable cases. It is crucial for healthcare organizations to reduce this number to enhance patient outcome and improve their revenue growth. Customized healthcare applications can assist hospitals in reducing the number of readmissions.
Here is how:
Offer personalized post-release information and instructions
Reminder for regular follow-up visits
Enforce stricter adherence to post-release prescription and regiment
Easier access to healthcare resources and information
Lesser cost and time of reaching out
Greater engagement to reduce readmission rates
2. Encourage Patients to Proactively Manage Their Health
Encouraging the patient to become proactive in managing their own health can help in improving the outcome and also enhance the reputation of your hospital. With easier access to the required resources and tools, patients are more likely to stay in touch with healthcare professionals and practice the wellness regimen. A properly optimized mobile app can deliver a better wellness experience to the patient and a greater sense of satisfaction.
Here is how an app can help the patient in managing their health proactively:
Keeps the patient informed and connected with relevant services
Encourages regular health tracking
Helps in developing healthy habits and exercises
Promotion of health education by streaming informations
3.Improve Trust and Build Relationships
Establishing trust between the patient and doctor is one of the difficult things that hospitals face. Due to long wait times, complex processes, or lack of communication between healthcare team; patients are not willing to attend healthcare appointments.
However, when you give all the relevant tools and information in the smartphone of the patient and empower them, the trust develops between the two parties and the patient proactively takes charge of their treatment. Hospitals can also gain competitive advantage by streamlining patient referrals and building stronger relationships with physicians.
Here is how apps can help:
You can provide access to a larger pool of specialists
Help in easily accessing credentials, studies, and information from the mobile app
Recommend, network, and connect
Improve efficiency and workflow
4. Boost Brand Image and Reputation
Today patients can not be treated less than consumers. Hospitals are competing with each other to provide better care facilities and infrastructure at affordable prices. Hence, it has become crucial to achieve patient satisfaction and engagement. Through mobile apps, hospitals can make the existing information easily accessible along with brand awareness features including social media, photo galleries, virtual tours, and more.
Here is how mobile app can help:
Easier access to communication and information
Intuitive presentation of the hospital through immersive galleries
Stream ER wait time and other relevant information
Greater social media engagement
What more factors can increase engagement?
Several patients come to healthcare app once and then dump them after a few logins. One of the major reasons for such low engagement rates is that either the app is difficult to navigate or it is not immersive for the patient.
Consider these few points to make your app more engaging:
Customize the app as per the patient group. An app can appear differently to a child and an old age person. Develop an app that is easy to use for all users. Sit with your QA engineers to validate the functionality of your application thoroughly.
Build an app that is scalable and can be evolved over a period of time. Leave the possibility of enhancements and customizations that you would need in the future to keep the application viable.
It is a no brainer to give multiple options to your patients. Develop a cross-platform application that is compatible with both iOS and Android platforms and offers a rich user experience.
With the COVID-19 pandemic, people are more worried about visiting hospitals. Social distancing has become the norm and patients are more inclined towards telemedicine for their treatment. In such a tricky situation, it has become more crucial for hospitals to provide a robust, secure, and engaging mobile app to patients to interact with doctors, access information, and stay connected with the healthcare system.
About the Author
Erna Clayton is a techie with over 12 years of experience in several technological domains including quality assurance and software testing. In her free time, she loves travelling and writing on technology.