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AI’s Insatiable Appetite: Powering Innovation Sustainably

AI dazzles us with its feats, from chatbots understanding our queries to language models spinning creative tales. But have you pondered the colossal energy needed to fuel these technological marvels?

Research from the University of Massachusetts Amherst reveals that training a single behemoth like GPT-3, a titan among language models, emits carbon equivalent to 300,000 cars’ lifetime emissions. That’s akin to a medium-sized European town’s carbon output! And brace yourself: emissions from natural language processing doubled yearly till 2020, now rivaling the aviation industry’s impact. It’s as if countless planes continuously encircle the globe.

AI: Here to Stay, but at What Expense?

Yet, pulling the plug on AI isn’t an option. It’s entrenched in our lives, propelling innovation across sectors from healthcare to finance. The challenge? Balancing its ubiquity with sustainability.

The scale of energy consumption in the AI sector is staggering. According to a recent report by the International Energy Agency (IEA), global electricity consumption by AI data centers alone is projected to surpass 1,000 terawatt-hours annually by 2025, equivalent to the current electricity consumption of Japan and Germany combined. Such figures underscore the urgent need to address the environmental implications of AI’s rapid expansion.

AI: Here to Stay, but at What Expense? Indeed, the environmental cost is profound, necessitating concerted efforts from all stakeholders to reconcile AI’s benefits with its energy footprint.

Solutions for a Greener AI

Efforts span both hardware and software realms. Firms invest in energy-efficient hardware, like specialized chips and accelerators, and refine algorithms through compression and pruning, yielding environmental gains and cost savings.

Then there are the colossal data centers housing AI infrastructure. Leading cloud providers are pivoting to renewable energy sources and pioneering cooling systems, even exploring underwater data centers for natural cooling.

The Energy Consequences of AI:

  • AI’s adoption demands extensive energy, notably during training.
  • Balancing AI’s reach with energy efficiency is critical.
  • AI’s energy consumption contributes to environmental harm.
  • Urgent measures are needed to curb AI’s energy footprint.
  • Collaborative efforts are vital to mitigate AI’s energy-related impacts.
Technology

Policy and Partnerships: Leading the Charge

Governments worldwide are stepping into the fray, recognizing the urgent need for sustainable AI practices. Through a combination of regulations, incentives, and collaborative initiatives, policymakers are shaping a landscape where environmental consciousness is ingrained in technological innovation.

From establishing carbon emission targets specific to the AI sector to offering tax credits for companies adopting renewable energy solutions, governmental interventions are driving significant shifts towards sustainability. Additionally, partnerships between the public and private sectors are fostering innovative approaches to address the energy consumption dilemma without stifling technological advancement.

Urging Responsibility in AI Development: Setting the Standard

The responsibility falls not just on policymakers but also on AI developers and researchers to embed energy efficiency into the very fabric of AI design and implementation. By prioritizing sustainability metrics alongside performance benchmarks, the industry can pave the way for a greener future.

This involves not only optimizing algorithms and hardware but also cultivating a culture of environmental consciousness within AI development communities. Through knowledge-sharing, best practices, and collaborative research efforts, developers can collectively contribute to mitigating the environmental impact of AI technologies while maximizing their benefits.

Global Cloud Computing Emissions
(Source: Climatiq)

A Tale of Sustainable Success

Mantra Labs, in partnership with Viteos, developed advanced machine learning algorithms to optimize brokerage selection for specific trades and expedite insights from historical profit and loss (P&L) data. Our AI-enabled solution utilizes regression, outlier detection, and feature selection models to analyze historical transactions, trades, and financial data. It empowers Viteos’ users to efficiently identify the lowest-commission broker for their trades while ensuring rapid and accurate data insights. Our approach offers flexibility across diverse datasets and optimizes memory utilization, enhancing scalability and efficiency. To read the case study, click here.

Shaping an Energy-Efficient AI Future

AI’s future is luminous, but it must be energy-efficient. With collaborative efforts spanning tech firms, developers, policymakers, and users, we can safeguard the planet while advancing technological frontiers.

By embracing energy-smart practices and renewable energy, we can unlock AI’s potential while minimizing ecological fallout. The moment for action is now, and each stakeholder plays a pivotal role in crafting a sustainable AI tomorrow.

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Empowering Frontline Healthcare Sales Teams with Mobile-First Tools

In healthcare, field sales is more than just hitting quotas—it’s about navigating a complex stakeholder ecosystem that spans hospitals, clinics, diagnostics labs, and pharmacies. Reps are expected to juggle compliance, education, and relationship-building—all on the move.

But, traditional systems can’t keep up. 

Only 28% of a rep’s time is spent selling; the rest is lost to administrative tasks, CRM updates, and fragmented workflows.

Salesforce, State of Sales 2024

This is where mobile-first sales apps in healthcare are changing the game—empowering sales teams to work smarter, faster, and more compliantly.

The Real Challenges in Traditional Field Sales

Despite their scale, many healthcare sales teams still rely on outdated tools that drag down performance:

  • Paper-based reporting: Slows down data consolidation and misses real-time insights
  • Siloed CRMs: Fragmented systems lead to broken workflows

According to a study by HubSpot, 32% of reps spend at least an hour per day just entering data into CRMs.

  • Managing Visits: Visits require planning, which may involve a lot of stress since doctors have a busy schedule, making it difficult for sales reps to meet them.
  • Inconsistent feedback loops: Managers struggle to coach and support reps effectively
  • Compliance gaps: Manual processes are audit-heavy and unreliable

These issues don’t just affect productivity—they erode trust, delay decisions, and increase revenue leakage.

What a Mobile-First Sales App in Healthcare Should Deliver

According to Deloitte’s 2025 Global Healthcare Executive Outlook, organizations are prioritizing digital tools to reduce burnout, drive efficiency, and enable real-time collaboration. A mobile-first sales app in healthcare is a critical part of this shift—especially for hybrid field teams dealing with fragmented systems and growing compliance demands.

Core Features of a Mobile-First Sales App in Healthcare

1. Smart Visit Planning & Route Optimization

Field reps can plan high-impact visits, reduce travel time, and log interactions efficiently. Geo-tagged entries ensure field activity transparency.

2. In-App KYC & E-Detailing

According to Viseven, over 60% of HCPs prefer on-demand digital content over live rep interactions, and self-detailing can increase engagement up to 3x compared to traditional methods.
By enabling self-detailing within the mobile app, reps can deliver compliance-approved content, enable interactive, personalized detailing during or after HCP visits, and give HCPs control over when and how they engage.

3. Real-Time Escalation & Commission Tracking

Track escalation tickets and incentive eligibility on the go, reducing back-and-forth and improving rep satisfaction.

4. Centralized Knowledge Hub

Push product updates, training videos, and compliance checklists—directly to reps’ devices. Maintain alignment across distributed teams. 

5. Live Dashboards for Performance Tracking

Sales leaders can view territory-wise performance, rep productivity, and engagement trends instantly, enabling proactive decision-making.

Case in Point: Digitizing Sales for a Leading Pharma Firm

Mantra Labs partnered with a top Indian pharma firm to streamline pharmacy workflows inside their ecosystem. 

The Challenge:

  • Pharmacists were struggling with operational inefficiencies that directly impacted patient care and satisfaction. 
  • Delays in prescription fulfillment were becoming increasingly common due to a lack of real-time inventory visibility and manual processing bottlenecks. 
  • Critical stock-out alerts were either missed or delayed, leading to unavailability of essential medicines when needed. 
  • Additionally, communication gaps between pharmacists and prescribing doctors led to frequent clarifications, rework, and slow turnaround times—affecting both speed and accuracy in dispensing medication. 

These challenges not only disrupted the pharmacy workflow but also created a ripple effect across the wider care delivery ecosystem.

Our Solution:

We designed a custom digital pharmacy module with:

  • Inventory Management: Centralized tracking of sales, purchases, returns, and expiry alerts
  • Revenue Snapshot: Real-time tracking of dues, payments, and cash flow
  • ShortBook Dashboard: Stock views by medicine, distributor, and manufacturer
  • Smart Reporting: Instant downloadable reports for accounts, stock, and sales

Business Impact:

  • 2x faster prescription fulfillment, reducing wait times and improving patient experience
  • 27% reduction in stock-out incidents through real-time alerts and inventory visibility
  • 81% reduction in manual errors, thanks to automation and real-time dashboards
  • Streamlined doctor-pharmacy coordination, leading to fewer clarifications and faster dispensing

Integration Is Key

A mobile-first sales app in healthcare is as strong as the ecosystem it fits into. Mantra Labs ensures seamless integration with:

  • CRM systems for lead and pipeline tracking
  • HRMS for leave, attendance, and performance sync
  • LMS to deliver ongoing training
  • Product Catalogs to support detailing and onboarding

Ready to Empower Your Sales Teams?

From lead capture to conversion, Mantra Labs helps you automate, streamline, and accelerate every step of the sales journey. 

Whether you’re managing field agents, handling complex product configurations, or tracking customer interactions — we bring the tech & domain expertise to cut manual effort and boost productivity.

Let’s simplify your sales workflows. Book a quick call.

Further Reading: How Smarter Sales Apps Are Reinventing the Frontlines of Insurance Distribution

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