Apple’s WWDC this year was full of incremental updates to OS’s for the Mac, iPhone, Watch, and TV, as well as moves to open up services like Siri and iMessage to developers. A lot of the changes were geared toward moving between Apple devices easier — Siri is now on desktop, and Apple Pay will now work on Safari, for example. There were also a bunch of redesigns: new notifications and lock screen interactions for iOS; a new command center for the (faster) Apple Watch; and changes to Apple News, Music, Maps, and other services.
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MacOS has a new name, more continuity across devices, and Siri

OS X is now macOS, and this iteration will be called Sierra. The public beta will launch in July with the final version coming in the fall. One of the big focuses of the new OS is continuity across devices. Craig Federighi demonstrated a feature called Universal Clipboard, which allows users to copy and paste across multiple Apple devices. You can also save your Mac desktop to the cloud and access it from a different computer using iCloud drive. There are other smaller updates as well, including a storage-saving measure that moves old files to the cloud and a way to unlock your Mac using your Apple Watch.
Sierra will also bring Siri to the desktop. Siri will be accessible in the dock as well as in the top-right corner near Spotlight. You’ll be able to use voice commands to find files, search the web, send messages, and other standard Siri functions.

Apple pay is coming to the web

You’ll be able to use Apple Pay to make payments online through Safari. Authentication will work through TouchID, either through your phone or Apple Watch, eliminating the need to type credit card details. Apple Pay is available in the US, UK, Canada, Australia, and Singapore, and will be rolling out to Switzerland, France, and Hong Kong.

The apple watch gets faster and ADDS new features

watchOS 3 brings a host of updates, but perhaps most importantly, it loads apps seven times faster than the previous OS, thanks to background refreshing and keeping apps stored in memory. Navigation supposedly will be easier on the new OS, too. The side button can be used to access a “dock,” which allows wearers to scroll through their apps, and the Watch will act a little more like an iPhone with a new Control Center. A swipe up on the Watch allows wearers to quickly switch into airplane mode or Do Not Disturb, just like the iPhone.
Other new features include a keyboard called “Scribble” that wearers can use to respond to a message. Instead of typing or dictating a response, they can draw out each individual letter. It works in either English or Chinese. Apple Watches will also come with a new SOS feature, which activates when the side button is held down and calls 911 and sends location information to first responder and emergency contacts. It’ll also share users’ medical ID, which displays their allergies, age, and existing medical conditions. The feature works internationally and will call country-specific emergency numbers, so long as the watch is tethered to a phone or is connected to Wi-Fi.

Apple emphasized fitness with the introduction of new activity-specific watch faces, a meditation app called “Breathe,” and activity sharing to view friends’ fitness levels.

ios gets a slew of updates

Craig Federighi called the iOS changes “the biggest iOS release ever for our users,” including complete redesigns for Music and Maps, new notifications, and an expanded role for 3D Touch. A new feature called “raise and wake” will wake the lock screen when you lift your phone, revealing redesigned notifications that you can interact with using 3D touch.

Apple news gets a redesign and supports subscriptions

Apple News now features over 2,000 publications and over 60 million monthly readers. Apple is rolling out an all-new design that features clear sections, including Top News, Trending, and Sports. The app pulls together new sections based on your reading habits, and includes a Featured Stories section with editor picks. Apple News now also features subscriptions, which means you can subscribe and read full newspapers and magazines from the app. It will also send breaking news notifications and deliver them to your lock screen.

Apple music gets a discover playlist and a complete redesign

After only a year of existence, Apple Music is getting a complete redesign. New sections make it easier to navigate, including one section for downloaded music and another for recently added songs and albums. Apple also appears to be coming directly for Spotify with its new “discovery mix” that tailors a playlist to listeners’ tastes. There will also be daily curated playlists and new sections to help users find new music curated by Apple’s music editors. You can also read song lyrics now.

Maps is redesigned with navigation in mind

Maps is getting a whole new feel. Its redesign will show more of a map when a user opens the app. Users can also book rides through Maps, pay for them with Apple Pay, and make restaurant reservations. Navigation is getting easier too, with directions that include traffic. Maps is also coming to CarPlay, which will show traffic and offer alternative routes, as well as precise navigation right from a car’s display.

Messages Get snazzier

Apple is revamping iMessage to include bigger emoji as well as suggestions for turning certain keywords into emoji. People can share songs directly from Apple Music and write notes to one another in their own handwriting. There are animated effects — like strobe lights, balloons, and confetti — and invisible ink hides messages until they’re swiped over. Invisible ink! Developers are also getting access to Messages and can develop apps like stickers. iMessage is turning into some kind of Snapchat-WhatsApp-Facebook Messenger conglomerate.

Photos takes on google photos

Photos is being updated with new features to help you organize and manage your collection. You can organize your collection automatically by person using facial recognition. The app is also adding Memories, which bundles together photos according to events and locations. You can also create a montage set to music automatically from Memories, much as you’re able to do in Google Photos.

Voicemail transcription comes to ios 10

iOS 10 will now feature voicemail transcription, which will automatically transcribe voicemails and offer them up like texts. In addition, iOS is taking on spam calls: the iOS will support APIs that can alert you to possible spam calls and warn you before you pick up. With VoIP, you’ll be able to see caller ID right on the lock screen.

tvos is all grown-up

tvOS is less than a year old but now hosts 1,300 video channels and over 6,000 apps. That library is going to be expanding shortly: Dish’s Sling is coming to tvOS today; Fox Sports Go is coming later this summer; and Molotov, a French TV service, is coming next month. Apple is rolling out a new Apple TV remote app, which will have all the functionality of the… Apple TV remote. You’ll be able to use touch for navigation, Siri for voice command, and the phone’s built-in sensors for gaming control. Plus, you’ll have your trusty keyboard. Siri will now be able to search through the service’s 650,000 movies and shows, as well as live channels by name or category (“German high school comedy from 1962, please”). You’ll also now be able to use Siri to search in YouTube.
Apple’s also introducing a single sign-on system that lets your log into all of the network apps at once. You’ll have a page that shows you all the channels you have access to. Download a channel app onto your phone, and it’ll automatically appear on your tvOS. Seamless integration, folks.
And Apple quickly introduced two kits for developers: ReplayKit, which lets you live broadcast gameplay or save it for later, and HomeKit, which will let you control all the devices in your house, including tvOS. tvOS will roll out in a free upgrade this fall.

Siri is opening up to app developers

Siri, which now services over 2 billion requests per day, is now opening up to developers. That means you’ll be able to ask Siri to send a message through WeChat, ask it to call an Uber, search for photos on Pinterest and start and stop your workout apps all with voice command.

Predictive type takeover

QuickType will bring Siri intelligence to the keyboard, using deep learning to enable more intelligent predictive typing using expanded context. That means Message can now help you with text responses, and offer up your location when someone is wondering where you are. Now that it’s open to developers you’ll be able to look up movies or restaurants straight from the keyboard. The QuickType keyboard will also now support multilingual typing. Apple also made a point of noting that, unlike Google, its AI analysis will stay on your device and won’t transmit your texts to the cloud.

What’s next

WWDC was packed with updates, many of which seem minor on their own, but taken together could make it easier navigate Apple’s ecosystem. With the Watch, incremental changes in speed and the command center could go a long way toward making it a more appealing device, and the new HomeKit hub could make connected appliances more attractive. It remains to be seen how well all these services work outside the Apple ecosystem, and whether opening up things like Apple Pay and Siri will be enough to surmount the lead of companies like Amazon, which has been aggressive about forming partnerships and developing frictionless ways to purchase. And of course, we’ll still be waiting for the Apple car.

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The importance of customer experience (CX) in healthcare cannot be overstated. A positive CX is crucial not only for patient satisfaction but also for the overall efficiency and success of healthcare providers. One critical aspect of CX in healthcare is doctor engagement, which refers to the strategies and practices used to involve doctors in the healthcare delivery process actively.

Doctor engagement is essential for several reasons. Firstly, engaged doctors are more likely to be committed to their work, leading to better patient care and outcomes. Secondly, effective doctor engagement can improve communication and collaboration among healthcare professionals, enhancing the quality of healthcare services. Finally, engaged doctors can provide valuable insights and feedback, helping healthcare organizations to continuously improve their services and adapt to changing patient needs.

State of Doctor Engagement: Pre-Innovation Era

Traditionally, doctor engagement in healthcare was primarily focused on face-to-face interactions and personal relationships. Doctors were engaged through regular meetings, conferences, and direct communication with hospital administrators and other healthcare staff. While these methods were effective to some extent, they had several limitations.

One major limitation was the lack of scalability. As healthcare organizations grew and the number of doctors increased, it became challenging to maintain the same level of personal engagement with each doctor. Additionally, traditional engagement methods were often time-consuming and resource-intensive, making them unsustainable in the long term.

Another limitation was the lack of data-driven insights. Traditional engagement practices relied heavily on anecdotal evidence and personal experiences, which did not always provide a complete or accurate picture of doctor engagement levels. This made it difficult for healthcare organizations to measure the effectiveness of their engagement strategies and identify areas for improvement.

Furthermore, the pre-innovation era of doctor engagement often lacked customization and flexibility. Engagement strategies were typically one-size-fits-all, failing to account for the diverse needs and preferences of individual doctors. This lack of personalization could lead to disengagement among doctors who felt that their unique contributions and perspectives were not being valued.

Emerging Problems and the Need for Innovation

As the healthcare industry continued to evolve, several emerging problems highlighted the need for innovation in doctor engagement strategies. One significant issue was the increasing complexity of healthcare delivery. With advancements in medical technology and the growing diversity of patient needs, doctors were required to navigate more complex treatment options and care protocols. Traditional engagement methods often fell short in providing the support and resources needed to manage this complexity effectively.

Another problem was the rising demand for healthcare services, fueled by factors such as an aging population and the prevalence of chronic diseases. This increased demand put pressure on doctors, leading to burnout and dissatisfaction. Without effective engagement strategies, healthcare organizations struggle to retain skilled doctors and maintain high levels of patient care.

The digital transformation of healthcare also posed challenges for doctor engagement. The adoption of electronic health records (EHRs), telemedicine, and other digital tools required doctors to adapt to new ways of working. However, the lack of proper training and support for these digital tools often led to frustration and resistance among doctors, hindering their engagement.

Moreover, the shift towards value-based care, which focuses on patient outcomes rather than the volume of services provided, required a more collaborative approach to healthcare. Traditional doctor engagement methods were not always conducive to fostering teamwork and shared decision-making, making it difficult to align doctors with the goals of value-based care.

These emerging problems underscored the need for innovative solutions that could address the changing dynamics of healthcare delivery and support effective doctor engagement in the modern era.

Innovative Solutions: Transforming Doctor Engagement

In response to these challenges, a range of innovative solutions emerged to transform doctor engagement in healthcare. One key innovation was the development of digital platforms and tools designed specifically for doctor engagement. These platforms provided a centralized hub for communication, collaboration, and access to resources, making it easier for doctors to connect with their peers and stay informed about the latest developments in their field.

Another significant innovation was the use of data analytics and artificial intelligence (AI) in doctor engagement. By analyzing data on doctor behavior, preferences, and performance, healthcare organizations could gain insights into what drives doctor engagement and tailor their strategies accordingly. AI-powered tools could also help identify patterns and trends in doctor engagement, enabling proactive interventions to prevent disengagement.

Gamification techniques were also applied to doctor engagement, leveraging the principles of game design to make engagement activities more interactive and rewarding. For example, doctors could earn points or badges for participating in training sessions, contributing to research, or achieving certain performance metrics. This approach helped to motivate doctors and make engagement more enjoyable.

In addition, there was a growing emphasis on personalized engagement strategies that recognized the individual needs and preferences of doctors. Personalized communication, tailored training programs, and flexible engagement options allowed doctors to engage in ways that suited their unique circumstances and preferences.

These innovative solutions represented a significant shift in how healthcare organizations approached doctor engagement. By leveraging technology, data, and personalization, they could create more effective and sustainable engagement strategies that address the challenges of modern healthcare delivery.

To illustrate the impact of these innovative solutions, let’s examine some case studies of healthcare organizations that have successfully implemented new doctor engagement strategies:

Digital Collaboration Platform

A large hospital system introduced a digital collaboration platform for its doctors. This platform allowed physicians to easily communicate with each other, share knowledge, and access patient information securely. As a result, the hospital saw improved coordination among doctors, leading to better patient outcomes and increased doctor satisfaction. A real-world example can be given of Connect2Clinic, a doctors’ portal developed by Mantra Labs for Alkem Labs. The solution allows doctors to manage their patients efficiently with lots of handy features and effectively run operations. It is a complete clinic management solution.

AI-Driven Feedback Tool

Another healthcare provider implemented an AI-driven tool that collected and analyzed feedback from doctors in real time. This tool helped identify areas for improvement in hospital operations and doctor support services. By addressing these issues promptly, the healthcare provider was able to enhance doctor engagement and reduce turnover rates.

Personalized Learning Programs

A specialty clinic developed personalized learning programs for its doctors, offering courses and resources tailored to their interests and career goals. This approach led to higher participation rates in training programs and a more engaged medical staff who felt valued and supported in their professional development.

Challenges and Considerations in Implementing Innovations

While innovative solutions for doctor engagement offer numerous benefits, healthcare organizations may encounter challenges in their implementation. Here are some key considerations:

Resistance to Change: Doctors, like any other professionals, may resist new technologies or processes. Addressing concerns, providing adequate training, and demonstrating the value of innovations are crucial steps in overcoming resistance.
Integration with Existing Systems: New engagement tools must seamlessly integrate with existing healthcare systems, such as EHRs, to avoid disruption and ensure smooth operation.
Data Privacy and Security: With the increased use of digital platforms, protecting patient and doctor data is paramount. Healthcare organizations must adhere to strict data privacy regulations and ensure robust security measures are in place.
Cost and Resource Allocation: Implementing new technologies can be costly. Organizations must carefully plan their budgets and resources to support the adoption of innovative engagement strategies.
Measuring Impact: It’s essential to have metrics in place to evaluate the effectiveness of engagement initiatives. Regular monitoring and adjustment of strategies based on data are necessary for long-term success.

Future of Doctor Engagement in Healthcare

Looking ahead, the future of doctor engagement in healthcare is likely to be shaped by ongoing technological advancements and evolving healthcare needs. Here are some potential trends:

Increased Use of Telemedicine: The COVID-19 pandemic has accelerated the adoption of telemedicine. This trend is expected to continue, offering new opportunities for engaging doctors remotely.
Personalized Engagement Platforms: As technology advances, we can expect more sophisticated platforms that offer personalized engagement experiences for doctors, tailored to their individual needs and preferences.
Collaborative Healthcare Ecosystems: The future may see more integrated and collaborative healthcare ecosystems, where doctors, patients, and other stakeholders are closely connected through digital platforms, enhancing engagement and communication.
Focus on Well-being: With growing awareness of doctor burnout, future engagement strategies may place a greater emphasis on supporting doctors’ well-being and work-life balance.
Leveraging AI and Machine Learning: These technologies will continue to play a significant role in analyzing engagement data, predicting trends, and providing insights for improving doctor engagement strategies.

As healthcare continues to evolve, staying ahead of these trends and adapting engagement strategies accordingly will be crucial for healthcare organizations seeking to foster a highly engaged and motivated medical workforce.

Doctor engagement is a critical component of delivering high-quality healthcare. As the healthcare landscape evolves, so too must the strategies for engaging doctors. The innovations discussed in this blog, from digital collaboration platforms to personalized learning programs, offer promising solutions to the challenges of doctor engagement in the modern era.

The success stories and data presented highlight the tangible benefits of these innovative strategies, including improved patient outcomes, increased doctor satisfaction, and enhanced operational efficiency. However, healthcare organizations must navigate challenges such as resistance to change, data privacy concerns, and the integration of new technologies with existing systems.

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Here is Everything Apple Announced at WWDC 2016