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Latest PHP trends in 2017

PHP-1

In the PHP world, the release of PHP 7 is a major accomplishment.  The language now has a substantial increase in performance with an optimized memory usage. This improved nature results in making PHP more suitable for Internet of Things solutions too.

Why PHP?

  • Faster and leaner PHP 7: PHP 7 looks familiar for developers, but it is targeted at high performance. A growth in PHP 7 adoption rate is forecasted by experts. Almost a double gain in performance of the applications using PHP 7, a decrease of 50% in consumption of RAM during request processing and numerous error fixing techniques are amongst the few reasons for such assumption. Most major popular frameworks are ready for PHP 7, backed by most popular CMS like WordPress, Magento and Symphony.
  • PHP for the Internet of Things: Analysts claim the connected devices to reach the mark of 6.5 billion by the starting of 2017. This makes PHP and IOT go hand in hand. Thanks to icicle, one can write asynchronous code using synchronous coding techniques in PHP. It means that now the PHP code is able to run several tasks by using the same script. Methods of asynchronous programming provide better data exchange between connected gadgets. Some hardware platforms such as Arduino already support PHP, and you can control Arduino board with your PHP-based script. There is also a possibility to build a PHP application that uses GPS data gathered from an IOT device. Like the GPS sensor on your Android phone can send its location to the Bluemix cloud, and the PHP application is able to publish this data on your website.
  • Market forecast and further trends: By 2025 half of American enterprises are expected to run more than 10 applications. PHP is still holds the lead position in the development of tech startups. With PHP, one can quickly build a viable application in a short-term period to see which way a project should move forward.

Latest Framework trends in PHP

Numerous PHP frameworks are available in PHP development, each PHP framework has advantages and disadvantages. The core programming development is very complex and time consuming, frameworks help in developing an application faster. They help you to organize your code better and also in application maintenance.

PHP Trends for User Interface

  • Responsive Web Design: Accessing the web services like Facebook, twitter, e-mails and even for purchasing something the use of mobile and tablets is a common thing lately. In order to provide user satisfaction and gain profit, these service providers must ensure that more interactive platforms are made available on mobiles and tablets.
  • Flash: Flash will continue to create 3D interaction on websites look eye catching, these could be banners- ads ,Facebook modules or games, Flash is still the best tool available for a QOS providers.
  • Online Presentation: Online websites focusing on the presentation work has led them to captivate the user as soon as he enters the website. The use infographs can be another way to save the extra surfing time.
  • Special Effects: The users will experience special effects on websites, like with Parallax scrolling the images and banners are placed in a specific way and scrolled down slowly, to give a 3D experience.
  • Fixed Header Bar:  Not only a fixed header makes it easier to access the services offered but it also helps brand promotion. The brand name can be placed on the header to attract users, thereby enabling superior brand promotion.

PHP will remain the most popular Server-Side Programming language of this new, advanced era. If you would like to extend the discussion on PHP trends, please leave a comment below!

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How Smarter Sales Apps Are Reinventing the Frontlines of Insurance Distribution

The insurance industry thrives on relationships—but it can only scale through efficiency, precision, and timely distribution. While much of the digital transformation buzz has focused on customer-facing portals, the real transformation is happening in the field, where modern sales apps are quietly driving a smarter, faster, and more empowered agent network.

Let’s explore how mobile-first sales enablement platforms are reshaping insurance sales across prospecting, onboarding, servicing, renewals, and growth.

The Insurance Agent Needs More Than a CRM

Today’s insurance agent is not just a policy seller—they’re also a financial advisor, data gatherer, service representative, and the face of the brand. Yet many still rely on paper forms, disconnected tools, and manual processes.

That’s where intelligent sales apps come in—not just to digitize, but to optimize, personalize, and future-proof the entire agent journey.

Real-World Use Cases: What Smart Sales Apps Are Solving

Across the insurance value chain, sales agent apps have evolved into full-service platforms—streamlining operations, boosting conversions, and empowering agents in the field. These tools aren’t optional anymore, they’re critical to how modern insurers perform. Here’s how leading insurers are empowering their agents through technology:

1. Intelligent Prospecting & Lead Management

Sales apps now empower agents to:

  • Prioritize leads using filters like policy type, value, or geography
  • Schedule follow-ups with integrated agent calendars
  • Utilize locators to look for nearby branch offices or partner physicians
  • Register and service new leads directly from mobile devices

Agents spend significantly less time navigating through disjointed systems or chasing down information. With quick access to prioritized leads, appointment scheduling, and location tools—all in one app—they can focus more on meaningful customer interactions and closing sales, rather than administrative overhead.

2. Seamless Policy Servicing, Renewals & Claims 

Sales apps centralize post-sale activities such as:

  • Tracking policy status, premium due date, and claims progress
  • Sending renewal reminders, greetings, and policy alerts in real-time
  • Accessing digital sales journeys and pre-filled forms.
  • Policy comparison, calculating premiums, and submitting documents digitally
  • Registering and monitoring customer complaints through the app itself

Customers receive a consistent and seamless experience across touchpoints—whether online, in-person, or via mobile. With digital forms, real-time policy updates, and instant access to servicing tools, agents can handle post-sale tasks like renewals and claims faster, without paperwork delays—leading to improved satisfaction and higher retention.

3. Remote Sales using Assisted Tools

Using smart tools, agents can:

  • Securely co-browse documents with customers through proposals
  • Share product visualizations in real time
  • Complete eKYC and onboarding remotely.

Agents can conduct secure, interactive consultations from anywhere—sharing proposals, visual aids, and completing eKYC remotely. This not only expands their reach to customers in digital-first or geographically dispersed markets, but also builds greater trust through real-time engagement, clear communication, and a personalized advisory experience—all without needing a physical presence.

4. Real-Time Training, Performance & Compliance Monitoring

Modern insurance apps provide:

  • On-demand access to training material
  • Commission dashboards and incentive monitoring
  • Performance reporting with actionable insights

Field agents gain access to real-time performance insights, training modules, and incentive tracking—directly within the app. This empowers them to upskill on the go, stay motivated through transparent goal-setting, and make informed decisions that align with overall business KPIs. The result is a more agile, knowledgeable, and performance-driven sales force.

5. End-to-End Sales Execution—Even Offline

Advanced insurance apps support:

  • Full application submission, from prospect to payment
  • Offline functionality in low-connectivity zones
  • Real-time needs analysis, quote generation, and e-signatures
  • Multi-login access with secure OTP-based authentication

Even in low-connectivity or remote Tier 2 and 3 markets, agents can operate at full capacity—thanks to offline capabilities, secure authentication, and end-to-end sales execution tools. This ensures uninterrupted productivity, faster policy issuance, and adherence to compliance standards, regardless of location or network availability.

6. AI-Powered Personalization for Health-Linked Products

Some forward-thinking insurers are combining AI with health platforms to:

  • Import real-time health data from fitness trackers or health apps 
  • Offer hyper-personalized insurance suggestions based on lifestyle
  • Enable field agents to tailor recommendations with more context

By integrating real-time health data from fitness trackers and wellness apps, insurers can offer hyper-personalized, preventive insurance products tailored to individual lifestyles. This empowers agents to move beyond transactional selling—becoming trusted advisors who recommend coverage based on customers’ health habits, life stages, and future needs, ultimately deepening engagement and improving long-term retention.

The Mantra Labs Advantage: Turning Strategy into Scalable Execution

We help insurers go beyond surface-level digitization to build intelligent, mobile-first ecosystems that optimize agent efficiency and customer engagement—backed by real-world impact.

Seamless Sales Enablement for Travel Insurance

We partnered with a leading travel insurance provider to develop a high-performance agent workflow platform featuring:

  • Secure Logins: Instant credential-based access without sign-up friction
  • Real-Time Performance Dashboards: At-a-glance insights into daily/monthly targets, policy issuance, and collections
  • Frictionless Policy Issuance: Complete issuance post-payment and document verification
  • OCR Integration: Auto-filled customer details directly from passport scans, minimizing errors and speeding up onboarding

This mobile-first solution empowered agents to close policies faster with significantly reduced paperwork and data entry time—improving agent productivity by 2x and enabling sales at scale.

Engagement + Analytics Transformation for Health Insurance

For one of India’s leading health insurers, we helped implement a full-funnel engagement and analytics stack:

  • User Journey Intelligence: Replaced legacy systems to track granular app behavior—policy purchases, renewals, claims, discounts, and drop-offs. Enabled real-time behavioral segmentation and personalized push/email notifications.
  • Gamified Wellness with Fitness Tracking: Added gamified fitness engagement, with rewards based on step counts and interactive nutrition quizzes—driving repeat app visits and user loyalty.
  • Attribution Tracking: Trace the exact source of traffic—whether it’s a paid campaign, referral program, or organic source—adding a layer of precision to marketing ROI.
  • Analytics: Integrated analytics to identify user interest segments. This allowed for hyper-targeted email and in-app notifications that aligned perfectly with user intent, driving both relevance and response rates.

Whether you’re digitizing field sales, gamifying customer wellness, or fine-tuning your marketing engine, Mantra Labs brings the technology depth, insurance expertise, and user-first design to turn strategy into scalable execution.

If you’re ready to modernize your agent network – Get in touch with us to explore how we can build intelligent, mobile-first tools tailored to your distribution strategy. Just remember, the best sales apps aren’t just tools, they’re growth engines; and field sales success isn’t about more apps. It’s about the right workflows, in the right hands, at the right time.

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