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Traditional Selling vs Social Selling

Traditional selling techniques like calling and advertising have been with us for a long time. While it still holds a solid place in its field, new age technique of social selling is emerging quickly. Social Selling is both an inbound and outbound way to contact and communicate with sales prospects. It allows you to do more sales in a single day than you’d likely complete in a much longer period using a standard phone or advertisements. While media has always been a part of traditional selling, the cost to make individual advertisements is very huge when compared to selling on social networks, for all we know nearly everyone who knows the “What not” of internet is connected on various social websites now days. Social Selling is like cold calling, except the calls are warm and welcome, making it a more promising way of selling.

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Evident benefits Social Selling offers over Traditional Selling methods

  • When your prospect is on a social platform, they are inviting conversation. They are there to interact, to learn from others and to engage in conversations and mutually beneficial information sharing.
  •  As long as you consistently present by providing helpful content that answer questions, they’ll continue to welcome your engagement.
  • They may even look forward to that engagement. When is the last time you actually wished a sales person would call you? Social Selling helps you hear the voice of the sales prospect.
  • No one likes being interrupted by an unplanned phone call or watching/reading commercials.
  • Every social media platform provides some level of platform conversation search capability.
  • By leveraging those platform search engines, you can cast a long, wide antenna that helps you painlessly prospect for business each and every day by simply listening for prospective customer problems. While traditional selling is all about trying to close a transaction.

Social Selling tools
Social Selling is also equipped with new-age application like Sellfash which not only empowers the sellers and retailers but helps in maintaining a balance between what you need and what you don’t. It automates the supplier – reseller chain for social selling. You can showcase your products, manage payments, inventory and supplier-reseller groups. It saves you from the hassle of numerous bank transfers and queries related to stock and price. Social selling is like creating B2B sales seduction with the goal of drawing the prospect closer to you so that you can convince them that you or your solution is the most desirable option available to them.

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Is AI Ready to Replace Your Doctor?

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Have you ever wondered what if doctors could harness the power of many experts, all at once? Imagine every heartbeat, every lab result, and every medication being processed in seconds—faster than any human could ever dream of. No, this isn’t science fiction; it’s the new reality of Artificial Intelligence (AI) and Large Language Models (LLMs) in healthcare. The rise of AI in medicine and medical artificial intelligence is transforming the landscape of patient care and research.

Think of AI as the invisible co-pilot in a doctor’s journey—an entity that never sleeps, forgets nothing, and spots patterns that would take years for a human mind to recognize. It’s like giving healthcare professionals superpowers, enabling them to stay ahead of the curve in ways we never thought possible. But the real magic? Smart alert mechanisms jump into action when things are about to go wrong, providing warnings that save lives and make sure the right decisions happen in real-time. This is where AI for medical diagnosis truly shines, enhancing the capabilities of healthcare professionals.

AI and LLMs are changing the way healthcare works—and we’re at the forefront. Here’s how.

AI Pathology: Microscope with Superpowers

What if your microscope could not only analyze slides but also interpret them? That’s exactly what we did for Pathomiq. Our AI-powered pathology tool doesn’t just scan whole slides—it identifies disease progression and predicts patient responses with unmatched precision. By integrating LLMs, we created a system that not only analyzes images but also generates comprehensive, easy-to-understand diagnostic reports.

For Pathomiq, we trained AI models to detect malignancy patterns with 99% accuracy, and the LLMs translated the results into meaningful insights for doctors, which benefitted them with Faster diagnostics, better accuracy, and simpler communication between specialists.

Medical Image Analysis: X-Rays, But Make It Smart

X-rays, MRIs, and other medical imaging can be a treasure trove of data, but they often need an intelligent eye to make sense of it all. Abbvie came to us with this challenge. Our AI models analyze medical images to pinpoint abnormalities, demonstrating the power of AI medical diagnosis.

AI takes care of the image recognition, while LLMs convert findings into plain language summaries. For Abbvie, this resulted in faster image processing and more accurate interpretations. Clearer insights, faster decisions, and a smart system that even non-experts can understand.

AI Health Advisors

Imagine a health advisor that predicts your next treatment before you even need it. Our AI health advisor uses predictive analytics to identify patients likely to undergo surgery, showcasing how AI forecasts patient outcomes. This is similar to the Nura AI health screening concept, where early predictions combined with actionable, easy-to-read insights mean better health outcomes and proactive care.

Intelligent Document Parsing

Medical documents are notorious for their jargon-heavy content. But what if AI and LLMs could automatically extract the relevant information? That’s exactly what we did with our intelligent document parsing tool. Whether research papers or patient reports, our system extracts key data and presents it in a clear, concise format.

AI handles document parsing for faster decision-making. As there wouldn’t be any more sifting through endless documents—It streamlines the process and saves time.

Drug Discovery: Abbvie’s Fast-Track to Innovation

When Abbvie sought to enhance its drug discovery process, we stepped in with an AI-powered platform that redefines speed and accuracy. We developed a research tool that lists genes with their weighted interconnectivity from research papers, providing a visualization framework to display genes and proteins along with their interconnections. Our AI tools handle complex text parsing across various document formats and perform frequency determination and spectral clustering to identify gene pairs, their locations, and contextual details.

Our AI extracts and visualizes gene data, parses text, and determines the frequency and clustering of gene interactions. This approach accelerates drug discovery, cuts costs, and offers a clearer path from genetic research to real-world drug development.

Clinical Trials: Pathomiq’s AI-Powered Cancer Detection

Clinical trials are all about accuracy and speed, especially in cancer detection. For Pathomiq, we built AI models that analyze digital slides to identify early-stage malignancies. Our AI stepped in to explain the findings and suggest the next steps, streamlining the process for researchers and doctors.

AI detects cancer patterns in digital pathology slides and provides context-rich explanations that make trial results easier to understand. Early cancer detection paired with simplified trial documentation means faster, more accurate results.

Conclusion: AI & LLM—The Future of Healthcare, Today

At Mantra Labs, we’re not just integrating AI and LLMs into healthcare; we’re pioneering a revolution. It is said that AI has the potential to reduce diagnostic errors by up to 30% and streamline drug discovery processes by cutting research times in half. It has revolutionized healthcare by delivering faster diagnostics, improving the accuracy of medical imaging, and optimizing processes like pathology and clinical trials. Yet, even with these advancements, the human touch remains essential. Healthcare professionals bring the empathy, intuition, and ethical judgment that AI, for all its precision, cannot replace. While AI enhances decision-making and efficiency, it’s the collaboration between human insight and machine intelligence that ensures the best outcomes. The future of healthcare is not just about smarter technology, but about how human expertise and AI together can provide faster, more precise, and compassionate care.

Further Reading:

Doctor Who? AI takes center stage in American Healthcare

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