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Here is Everything Apple Announced at WWDC 2016 – Day 2.

While most of the WWDC 2016 keynote were focused on iOS 10, macOS Sierra, and new versions of tvOS and watchOS. On day 2nd of WWDC 2016, Apple showcased many products, services and revealed some facts n figures, but the highlights of the day were Hide Apps, Apple Music Makeover and also a number of CarPlay-related announcements like Alternate Routing and more.

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Few Highlights of the Day:

Car-Play:
CarPlay were most focused and highlight of the day second, where the company described the changes and the new features of Car-Play.

First, the new Apple Maps appearance on iOS 10 and some new features extend to the dashboard was in keynotes. Later the If there is a lot of traffic ahead, for example, CarPlay will now proactively provide you with alternate routes and estimate how much time you saved compared to your original route. CarPlay-new-800x330

Additionally, CarPlay turn-by-turn directions will now be available directly in your instrument cluster in vehicles equipped with a driver-side peripheral screen for a safer driving experience.

Another feature that should make CarPlay safer is the Siri SDK. Apple is opening Siri up to developers, enabling third-party apps for VoIP calling and more to work seamlessly with the virtual assistant, and the functionality extends to CarPlay.

Hide App Feature:
CarPlay apps and other apps can now be rearranged or hidden on iOS 10 by tapping on Settings > General > CarPlay > Your Vehicle. Simply tap the add or subtract button on the stock or third-party apps that you want to add or remove. Phone, Music, Maps, Messages, Car, and Now Playing cannot be removed.CarPlay-apps-removed

Apple Music:
Just like on iOS 10, Apple Music has received a makeover on CarPlay that makes it easier to browse and discover music. The top menu options have changed from For You, New, Radio, Playlists, My Music, and Now Playing to Library, For You, Browse, Radio, and Now Playing. Curated playlists have also been added.

CarPlay is also now supported on ultra-wide screens. The new features and improvements will require pairing an iPhone 5 or later on iOS 10. Apple-Music-CarPlay-iOS-10-800x413

Many automakers in the U.S. and abroad now support CarPlay, including Acura, Audi, BMW, Buick, Cadillac, Chevrolet, Ferrari, Ford, GMC, Honda, Hyundai, Kia, Lamborghini, Lincoln, Mercedes-Benz, Mitsubishi, Nissan, Opel, Porsche, Peugeot, Seat, Škoda, Subaru, Suzuki, Volkswagen, Volvo, and others.

The WWDC 2016 Day 2nd remained successful with their highlight announcements and was able to engage people at large level.

The Quick Recap of other announcements of the day 2:

Finally, day two brought the numerous developer sessions. The 3rd day expectations are also high. For updates of 3rd day stay with Mantra Labs.

If any queries approach us on hello@mantralabsglobal.com

 

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10 Analytics Tools to Guide Data-Driven Design

Analytics are essential for informing website redesigns since they offer insightful data on user behavior, website performance, and areas that may be improved. Here is a list of frequently used analytics tools to guide data-driven design that can be applied at different stages of the website redesign process. 

Analytics Tools to Guide Data-Driven Design

1. Google Analytics:

Use case scenario: Website Audit, Research, Analysis, and Technical Assessment
Usage: Find popular sites, entry/exit points, and metrics related to user engagement by analyzing traffic sources, user demographics, and behavior flow. Recognize regions of friction or pain points by understanding user journeys. Evaluate the performance of your website, taking note of conversion rates, bounce rates, and page load times.

2. Hotjar:

Use case scenario: Research, Analysis, Heat Maps, User Experience Evaluation
Usage: Use session recordings, user surveys, and heatmaps to learn more about how people interact with the website. Determine the high and low engagement regions and any usability problems, including unclear navigation or form abandonment. Utilizing behavior analysis and feedback, ascertain the intentions and preferences of users.

3. Crazy Egg:
Use case scenario: Website Audit, Research, Analysis
Usage: Like Hotjar, with Crazy Egg, you can create heatmaps, scrollmaps, and clickmaps to show how users interact with the various website elements. Determine trends, patterns, and areas of interest in user behaviour. To evaluate various design aspects and gauge their effect on user engagement and conversions, utilize A/B testing functionalities.

4. SEMrush:

Use case scenario: Research, Analysis, SEO Optimization
Usage: Conduct keyword research to identify relevant search terms and phrases related to the website’s content and industry. Analyze competitor websites to understand their SEO strategies and identify opportunities for improvement. Monitor website rankings, backlinks, and organic traffic to track the effectiveness of SEO efforts.

5. Similarweb:
Use case
scenario: Research, Website Traffic, and Demography, Competitor Analysis
Usage: By offering insights into the traffic sources, audience demographics, and engagement metrics of competitors, Similarweb facilitates website redesigns. It influences marketing tactics, SEO optimization, content development, and decision-making processes by pointing out areas for growth and providing guidance. During the research and analysis stage, use Similarweb data to benchmark against competitors and guide design decisions.

6. Moz:
Use case scenario: Research, Analysis, SEO Optimization
Usage: Conduct website audits in order to find technical SEO problems like missing meta tags, duplicate content, and broken links. Keep an eye on a website’s indexability and crawlability to make sure search engines can access and comprehend its material. To find and reject backlinks that are spammy or of poor quality, use link analysis tools.

7. Ahrefs:
Use case scenario:
Research, Analysis, SEO Optimization

Usage: Examine the backlink profiles of your rivals to find any gaps in your own backlink portfolio and possible prospects for link-building. Examine the performance of your content to find the most popular pages and subjects that appeal to your target market. Track social media activity and brand mentions to gain insight into your online reputation and presence.

8. Google Search Console:

Use case scenario: Technical Assessment, SEO Optimization
Usage: Monitor website indexing status, crawl errors, and security issues reported by Google. Submit XML sitemaps and individual URLs for indexing. Identify and fix mobile usability issues, structured data errors, and manual actions that may affect search engine visibility.

9. Adobe Analytics:
Use case scenario:
Website Audit, Research, Analysis,
Usage: Track user interactions across multiple channels and touchpoints, including websites, mobile apps, and offline interactions. Segment users based on demographics, behavior, and lifecycle stage to personalize marketing efforts and improve user experience. Utilize advanced analytics features such as path analysis, cohort analysis, and predictive analytics to uncover actionable insights.

10. Google Trends:

Use case scenario: Content Strategy, Keyword Research, User Intent Analysis
Usage: For competitor analysis, user intent analysis, and keyword research, Google Trends is used in website redesigns. It helps in content strategy, seasonal planning, SEO optimization, and strategic decision-making. It directs the production of user-centric content, increasing traffic and engagement, by spotting trends and insights.

About the Author:

Vijendra is currently working as a Sr. UX Designer at Mantra Labs. He is passionate about UXR and Product Design.

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