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Beego is Backend Developers’ Fav for 2024; but why?

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Hey there! Ever feel like wrangling backend services is a never-ending battle? Yeah, us too. That’s why we’re here to talk about Beego, a framework that could improve your backend game.

Think of it as your secret weapon for building rock-solid, efficient Go services. We’re talking clean, maintainable code that won’t leave you tearing your hair out (well, maybe a little less often). Intrigued? Let’s dive in and see what Beego brings to the table.

Beego: Your Go-To for Streamlined Backends

Beego, an open-source framework for Go, stands out for its robust features and developer-friendly design. Created by Astaxie, it follows the MVC architecture, which keeps your code organized and tidy – a lifesaver for building applications that scale and you can maintain in the long run.

Getting Started with Beego

To get started with Beego, you’ll need Go installed on your machine. Once Go is set up, you can install Beego and its command-line tool Bee:

Now, creating a new Beego project is as simple as this:

This command sets up a basic project structure with directories for controllers, models, and views, and starts a development server.

Real-Life Benefits of Using Beego

1. Routing and Controllers Made Simple:

One of Beego’s superpowers is its intuitive routing system. Imagine you need to handle requests from users. Here’s how Beego makes it easy:

In your controller, you define how to respond to the request:

This setup ensures clean and maintainable code, making it easy to manage routes and controller logic.

2. Efficient ORM for Database Operations

Beego has a built-in ORM (Object-Relational Mapper) that simplifies talking to databases. Say goodbye to mountains of boilerplate code and hello to increased productivity! For instance, managing user data becomes straightforward:

This ORM system saves you time and reduces the chances of making mistakes when working with databases.

3. Middleware and Filters for a Feature-Packed App

Beego lets you use middleware and filters, essential tools for authentication, logging, and ensuring users are sending valid data. Imagine you need to log every request for auditing purposes:

Registering this filter is simple:

Using filters and middleware makes your application more powerful and easier to maintain in the long run.

4. Secure and Hassle-Free Session Handling: 

Managing user sessions securely is crucial for any web application. Beego makes this easy for you:

With built-in session management, you can focus on building core features without worrying about the complexities of session handling.

Why Major Firms Like IBM Choose Beego

1. Scalability and Performance

Major firms like IBM require frameworks that can handle large-scale applications with high performance. Beego’s lightweight nature and efficient execution make it perfect for building scalable backend services that can grow with business demands.

2. Comprehensive Feature Set

Beego comes with a ton of tools and features right out of the box, such as ORM, session management, and middleware support. This means you don’t need to rely on a bunch of third-party libraries, keeping your development experience smooth and integrated. 

3. Strong Community and Support

Big companies like IBM need a framework with a strong support system, kind of like a backend buddy who’s always there to lend a hand. Beego offers exactly that with a thriving community of developers. Plus, there’s tons of documentation, helpful forums, and regular updates, making it a reliable choice for even the most complex projects. No more feeling lost in a sea of code! 

4. Flexibility and Ease of Use

Beego’s design focuses on simplicity and flexibility, making it easy for developers to adopt and integrate into existing workflows. This ease of use accelerates development time and reduces the learning curve, which is particularly beneficial for large teams.

Beego vs. The Rest

Beego vs. Django (Python)

  • Language: Beego is for Go, whereas Django is for Python. Go is known for its performance and concurrency, while Python is known for its ease of learning and extensive libraries.
  • Performance: Beego, leveraging Go’s concurrency model, generally offers better performance for high-load applications compared to Django (check here).
  • Community and Ecosystem: Django has a larger ecosystem and a more mature community, given its longer history. Beego’s community is growing, but it’s not as extensive as Django’s.

Beego vs. Express.js (Node.js)

  • Language: Beego uses Go, while Express.js uses JavaScript. JavaScript’s ubiquity makes Express.js popular, but Go’s efficiency can give Beego an edge in performance-critical applications.
  • Simplicity: Express.js is minimalistic, which offers great flexibility but also requires more manual setup. Beego provides more built-in features, reducing the need for additional libraries.
  • Concurrency: Go’s goroutines offer a more straightforward and powerful concurrency model compared to JavaScript’s asynchronous programming.

Beego vs. Spring Boot (Java)

  • Language: Beego is built with Go, while Spring Boot uses Java. Java has a long history in enterprise applications, which makes Spring Boot very robust but also more complex.
  • Performance: Go generally provides better performance with lower memory consumption compared to Java (check here).
  • Ease of Use: Beego’s simplicity and minimal setup can be advantageous over Spring Boot’s extensive configuration requirements.

Conclusion

Beego is a powerful framework that streamlines backend development in Go. It’s got everything you need – routing, talking to databases, security features, and more – all wrapped up in a neat package. No more wrestling with complex code or spending hours setting things up. Beego lets you focus on what matters: creating awesome features and applications that users will love.

Remember, the best framework depends on your project’s needs. But hopefully, this helps you see why Beego might be the perfect backend!

About the Author:

Piyush Raj graduated from IIT Kharagpur. He started his career with ML and AI and now works at Mantra Labs as a software developer. He likes to explore new paths in the real world or on paper in his free time through traveling and painting.

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Sales Applications Are Disrupting More Than Just Sales

Sales success today isn’t about luck or lofty goals—it’s about having the right tools in your team’s hands, wherever they go. Following our earlier in-depth exploration of sales technology, we will now examine how cutting-edge sales apps are becoming the backbone of modern industries, transforming complex workflows into seamless, growth-driving machines.

From retail to healthcare, logistics to real estate, businesses are deploying sales applications to enhance operational transparency, cut redundant tasks, and build intelligent sales ecosystems. These tools are not only digitizing workflows—they’re driving growth, improving engagement, and redefining how field teams operate.

Lead Ecosystems: Unified visibility across channels

One app. Five workflows. Zero friction.

A leading insurance brand relaunched their app—a sleek, powerful sales companion that’s turning everyday agents into top performers.

No more paperwork. More time to sell.

Here’s what changed:

  • Every visit is tagged, tracked, and followed through. Renewals? Never missed. Leads? Fully visible.
  • Attendance and reimbursements went on autopilot. No more manual logs. No more chasing approvals.
  • New business and renewals are tracked in real time, with accurate forecasting that sales leaders can finally trust.
  • Dashboards are clean, configurable, and useful—insights that move the business, not just report on it.
  • Seamless Integrations. API connectivity with Darwin Box, IMD Master Data, and SSO authentication for a unified experience.

The result? A field team that moves faster, sells better, and works smarter.

Retail: Taking Orders from the Frontline—Smartly

Field sales agents in retail, especially FMCG, used to rely on gut instinct. Now, with intelligent sales applications:

  • AI recommends what to upsell or cross-sell based on previous order patterns
  • Real-time stock availability and credit status are visible in the app
  • Geo-fencing ensures optimized route planning
  • Built-in payment collection modules streamline transaction closure

Healthcare: Structuring Sales with Compliance and Precision

Healthcare leaders don’t need more reports—they need better visibility from the field.  Whether it’s engaging hospital networks, onboarding clinics, or enabling diagnostics at the last mile, everything needs precision, compliance, and clarity. 

Mantra Labs helped a leading healthcare enterprise design a sales app that integrates knowledge, compliance, performance, and recognition, turning frontline agents into informed, aligned, and empowered brand advocates. 

Here’s what it delivers:

  • Role-based onboarding that keeps every level of the field force aligned and accountable
  • Escalation mechanisms are built into the system, driving transparency across commissions and performance reviews
  • A centralized Knowledge Hub featuring healthcare news, service updates, and training modules to keep reps well-informed
  • Recognition modules that celebrate milestones, boost morale, and reinforce a culture of excellence

Now, the field agents aren’t just connected—they’re aligned, upskilled, and accountable.

Real Estate: From Cold Calls to Smart Conversions

For real estate agents, timing and personalization are everything. Sales applications are evolving to include:

  • Virtual site tour integration for remote buyers
  • Mortgage and EMI calculators to increase buyer confidence
  • WhatsApp-based lead capture and nurture sequences
  • CRM integration for inventory updates and automatic scheduling

Logistics: From Chaos to Control in Field Coordination

Field agents in logistics are switching from clipboards to real-time command centers on mobile. Modern sales applications offer:

  • Live delivery status and route deviation alerts
  • Automated dispute reporting and issue resolution tracking
  • Fleet coordination through integrated GPS modules
  • Customer feedback capture and SLA dashboards

What’s new & what’s next in Sales Applications?

Here’s what’s pushing the next wave of innovation:

  • Voice-to-Text Logging: Agents dictate notes while on the move.
  • AI-Powered Nudges: Apps that suggest next-best actions based on behavior.
  • Omnichannel Communication: In-app chat, WhatsApp, email—unified.
  • Role-Based Dashboards: Different data views for admins, managers, and field reps.

What does this mean for Business Leaders?

Sales Applications are not just tactical tools. They’re platforms for transformation. With the right design, integrations, and analytics, they:

  • Replace guesswork with intelligence
  • Reduce the cost of delay and manual labor
  • Improve agent accountability and transparency
  • Speed up decision-making across hierarchies

The future of field sales lies in intuitive, AI-driven applications that adapt to every industry’s nuances. At Mantra Labs, we work closely with enterprises to custom-build sales applications that align with business objectives and ground-level realities.

Conclusion: 

If your agents still rely on Excel trackers and daily call reports, it’s time to reimagine your sales operations. Let us help you bring your field operations into the future—with tools that are fast, field-tested, and built for scale.

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