What are the latest Innovations in InsurTech

Published on Nov 21, 2018

Updated on Oct 16, 2019

The technological transformation has slowly and steadily paved its way into the Insurance sector and has started to disrupt it gradually. I have mentioned continuously some of the most astonishing technological innovations that involve AI and machine learning and other latest innovations. But, when we talk about InsurTech, then it is one of those sectors which got a bit delayed to see the light of technical advancement. Nevertheless, Insurtech is still witnessing an enormous number of innovations some of which are already in use while some of them are underway. Innovation in insurance is happening, and the next decade will see a transformation in how the entire industry operates.

Here are some of the most significant insurance innovations in InsurTech:

1. Drones

Drones are a quite popular unmanned aerial vehicle in the aviation industry. It is equipped with many technological benefits that caught the eye of Insurance companies about five years ago. InsurTech companies started experimenting with Drones and found its application in claim adjustment, and large-scale surveying because of its small size and effortless manoeuvring.

Reasons why it is helpful for insurance companies:

• Roof damage inspections: Drones are useful for rooftop damage inspection which is touted to be one of the most dangerous and difficult inspections. In cases of fire accident or crazily high rooftops, the difficulty level is even more. Rather than sending an army of men to inspect the notoriously dangerous roofs, an adjuster can use a drone equipped camera and take the pictures of the entire rooftop without actually visiting the location physically.

• Large spaces: Drones can also be used for inspecting extensively large areas like warehouses and farmlands.

• Integration with other technologies: The images that are taken by drones can be integrated with AI-based applications and other technologies to assess the damage and repair costs.

2. Smart Homes

Insurance companies have understood the importance of technological tools that not only safeguard the customers but also reduce the total number of claims. This thought has given rise to several partnerships between insurance companies and smart home technology companies. For example, Insurance firm Allstate and farmers have developed applications for Amazon echo that helps to analyse the insurance coverage.

A well-connected home is a win-win for both the consumer as well as the insurers. Digital sensors around the house provide the resident with real-time alerts. So, damage can be minimised and sometimes eliminated resulting in insurers paying lower costs and customers having lesser premiums. Also, the smart homes allow greater data collection points that can be used to create the consumer profile based on his habits leading to an accurate underwriting and affordable coverage.

3. Quantum Computing

While AI has a significant influence on the Insurance industry it is still restricted by barriers posed by binary computing. Quantum computing is the answer to those challenges, and it is changing the entire dynamics on how insurance companies carry out complex calculations. Insurtech companies are creating, and testing solutions around this approach and its effects will soon be visible.

4. Smart Contracts

A smart contract is an electronic document that is capable of executing itself based on a set of agreed pre-defined conditions and clauses. Non-adherence to any of the requirements results in penalties as in a traditional legal document. It is an intelligent way to create and process policies online with strangers without the involvement of a third party. Japanese insurance company Tokio Marine & Fire Insurance Nichido together with NTT data has already started to test blockchain technology for defining policies for sea-based business exchanges.

5. Telematics Insurance

Telematic insurance car products are similar to black boxes. A telematics device equipped with GPS, SIM, motion sensors and an analytic software is installed in a car to determine the driving patterns of the driver. The telematics box collects and processes all this data and send this to the insurance companies. With the help of this data, the insurance companies create tailored insurance plans for their insurants. This service prevents companies from using the “one size fit all” approach and help to create a more sophisticated and specific insurance plan.

The insurance sector is on its way of digital transformation and customers are also expecting the same from their insurance providers. IoT, wearables are some of the other innovations that are in the nascent stages of development, but soon we can expect them to become a major part of InsurTech innovations.

In healthcare, field sales is more than just hitting quotas—it’s about navigating a complex stakeholder ecosystem that spans hospitals, clinics, diagnostics labs, and pharmacies. Reps are expected to juggle compliance, education, and relationship-building—all on the move.

But, traditional systems can’t keep up.

Only 28% of a rep’s time is spent selling; the rest is lost to administrative tasks, CRM updates, and fragmented workflows.

— Salesforce, State of Sales 2024

This is where mobile-first sales apps in healthcare are changing the game—empowering sales teams to work smarter, faster, and more compliantly.

The Real Challenges in Traditional Field Sales

Despite their scale, many healthcare sales teams still rely on outdated tools that drag down performance:

Paper-based reporting: Slows down data consolidation and misses real-time insights
Siloed CRMs: Fragmented systems lead to broken workflows

According to a study by HubSpot, 32% of reps spend at least an hour per day just entering data into CRMs.

Managing Visits: Visits require planning, which may involve a lot of stress since doctors have a busy schedule, making it difficult for sales reps to meet them.
Inconsistent feedback loops: Managers struggle to coach and support reps effectively
Compliance gaps: Manual processes are audit-heavy and unreliable

These issues don’t just affect productivity—they erode trust, delay decisions, and increase revenue leakage.

What a Mobile-First Sales App in Healthcare Should Deliver

According to Deloitte’s 2025 Global Healthcare Executive Outlook, organizations are prioritizing digital tools to reduce burnout, drive efficiency, and enable real-time collaboration. A mobile-first sales app in healthcare is a critical part of this shift—especially for hybrid field teams dealing with fragmented systems and growing compliance demands.

Core Features of a Mobile-First Sales App in Healthcare

1. Smart Visit Planning & Route Optimization

Field reps can plan high-impact visits, reduce travel time, and log interactions efficiently. Geo-tagged entries ensure field activity transparency.

2. In-App KYC & E-Detailing

According to Viseven, over 60% of HCPs prefer on-demand digital content over live rep interactions, and self-detailing can increase engagement up to 3x compared to traditional methods.
By enabling self-detailing within the mobile app, reps can deliver compliance-approved content, enable interactive, personalized detailing during or after HCP visits, and give HCPs control over when and how they engage.

3. Real-Time Escalation & Commission Tracking

Track escalation tickets and incentive eligibility on the go, reducing back-and-forth and improving rep satisfaction.

4. Centralized Knowledge Hub

Push product updates, training videos, and compliance checklists—directly to reps’ devices. Maintain alignment across distributed teams.

5. Live Dashboards for Performance Tracking

Sales leaders can view territory-wise performance, rep productivity, and engagement trends instantly, enabling proactive decision-making.

Case in Point: Digitizing Sales for a Leading Pharma Firm

Mantra Labs partnered with a top Indian pharma firm to streamline pharmacy workflows inside their ecosystem.

The Challenge:

Pharmacists were struggling with operational inefficiencies that directly impacted patient care and satisfaction.
Delays in prescription fulfillment were becoming increasingly common due to a lack of real-time inventory visibility and manual processing bottlenecks.
Critical stock-out alerts were either missed or delayed, leading to unavailability of essential medicines when needed.
Additionally, communication gaps between pharmacists and prescribing doctors led to frequent clarifications, rework, and slow turnaround times—affecting both speed and accuracy in dispensing medication.

These challenges not only disrupted the pharmacy workflow but also created a ripple effect across the wider care delivery ecosystem.

Our Solution:

We designed a custom digital pharmacy module with:

Inventory Management: Centralized tracking of sales, purchases, returns, and expiry alerts
Revenue Snapshot: Real-time tracking of dues, payments, and cash flow
ShortBook Dashboard: Stock views by medicine, distributor, and manufacturer
Smart Reporting: Instant downloadable reports for accounts, stock, and sales

Business Impact:

2x faster prescription fulfillment, reducing wait times and improving patient experience
27% reduction in stock-out incidents through real-time alerts and inventory visibility
81% reduction in manual errors, thanks to automation and real-time dashboards
Streamlined doctor-pharmacy coordination, leading to fewer clarifications and faster dispensing

Integration Is Key

A mobile-first sales app in healthcare is as strong as the ecosystem it fits into. Mantra Labs ensures seamless integration with:

CRM systems for lead and pipeline tracking
HRMS for leave, attendance, and performance sync
LMS to deliver ongoing training
Product Catalogs to support detailing and onboarding

Ready to Empower Your Sales Teams?

From lead capture to conversion, Mantra Labs helps you automate, streamline, and accelerate every step of the sales journey.

Whether you’re managing field agents, handling complex product configurations, or tracking customer interactions — we bring the tech & domain expertise to cut manual effort and boost productivity.

Let’s simplify your sales workflows. Book a quick call.

Further Reading: How Smarter Sales Apps Are Reinventing the Frontlines of Insurance Distribution