A Smart bulb isn’t just your everyday bulb. They don’t just rest in a holder to do nothing besides provide light like a basic bulb would. That’s dull, and in the IoT Technology Space, things aren’t meant to be dull. The basic idea was to be in command of several operations a light bulb would perform through a mobile application. You don’t have to worry about sleeping with the lights left on, all light long as a smart bulb can communicate with your fit bit and sense when you are asleep and will then turn off on its own.

You don’t need dimmer to dim

Remember when you had to install dimmer switches in your home just to make the light a little dim for setting the ambiance? Like many other features, a Smart Bulb offers, dimming the light through buttons/sliders built within the application that controls it. Changing colors of the lights according to your mood is another thing a Smart Bulb is usually capable of. They can also integrate with home automation systems like Apple Home Kit and Nest which maximizes its potential in the field of Security.

Control from anywhere/Multiple users can use them

The basic idea of integrating a LED to operate on Wi-Fi, Bluetooth or In-Home Automation Networks is what a Smart Bulb is created on. It can be used by multiple users when paired with a specific system operated on a single user account in the application.

Technical Specification:

Connectivity: Bluetooth/Wifi

With the market for such small IoT technologies growing at almost 13% each quarter, various manufacturers are now trying to integrate new age smart bulbs with features like built-in camera, motion sensors, and sound system. The industry pioneers, like Philips and LIFX have already started producing such products and controlling the lights of your home from a remote location is no longer a fantasy!

The project is currently under progress.

For more information on “Smart Bulb” and other latest technology, services please go to this link https://www.mantralabsglobal.com/services/

Or you can write us at hello@mantralabsglobal.com

NPS in Insurance Claims: What Insurance Leaders Are Doing Differently

By : Divyanjali Gupta

Published on Jul 24, 2025

Customer Experience CX Insurance NPI In Insurance

Claims are the moment of truth. Are you turning them into moments of loyalty?

In insurance, your app interface might win you downloads. Your pricing might drive conversions.
But it’s the claims experience that decides whether a customer stays—or leaves for good.

According to a survey by NPS Prism, promoters are 2.3 times more likely to renew their insurance policies than passives or detractors—highlighting the strong link between customer advocacy and retention.

NPS in insurance industry is a strong predictor of customer retention. Many insurers are now prioritizing NPS to improve their claims experience.

So, what are today’s high-NPS insurers doing differently? Spoiler: it’s not just about faster payouts.

We’ve worked with claims teams that had best-in-class automation—but still had low NPS. Why? Because the process felt like a black box.
Customers didn’t know where their claim stood. They weren’t sure what to do next. And when money was at stake, silence created anxiety and dissatisfaction.

Great customer experience (CX) in claims isn’t just about speed—it’s about giving customers a sense of control through clear communication and clarity.

The Traditional Claims Journey

Forms → Uploads → Phone calls → Waiting
No real-time updates
No guidance after claim initiation
Paper documents and email ping-pong

The result? Frustrated customers and overwhelmed call centers.

The CX Gap: It’s Not Just Speed—It’s Transparency

Customers don’t always expect instant decisions. What they want:

To know what’s happening with their claim
To understand what’s expected of them
To feel heard and supported during the process

How NPS Leaders Are Winning Loyalty with CX-Driven Claims and High NPS

1. Real-Time Status Updates

Transparency to the customer via mobile app, email, or WhatsApp—keeping them in the loop with clear milestones.

2. Proactive Nudges

Auto-reminders, such as “upload your medical bill” or “submit police report,” help close matters much faster and avoid back-and-forth.

3. AI-Powered Document Uploads

Single-click scans with OCR + AI pull data instantly—no typing, no errors.

4. In-the-Moment Feedback Loops

Simple post-resolution surveys collect sentiment and alert on issues in real time.

For e.g., Lemonade uses emotional AI to detect customer sentiment during the claims process, enabling empathetic responses that boost satisfaction and trust.

Smart Nudges from Real-Time Journey Tracking

For a leading insurance firm, we mapped the entire in-app user journey—from buying or renewing a policy to initiating a claim or checking discounts. This helped identify exactly where users dropped off. Based on real-time activity, we triggered personalized notifications and offers—driving better engagement and claim completion rates.

Tech Enablement

Claims Orchestration Layer: Incorporates legacy systems, third-party tools, and front-end apps for a unified experience.

AI & ML Models: For document validation, fraud detection, and claim routing, sentiment analysis is used. Businesses utilizing emotional AI report a 25% increase in customer satisfaction and a 30% decrease in complaints, resulting in more personalized and empathetic interactions.

Self-Service Portals: Customers can check their status, update documents, and track payouts—all without making a phone call.

Business Impact

What do insurers gain from investing in CX?

A faster claim is good. But a fair, clear, and human one wins loyalty.

And companies that consistently track and act on CX metrics are better positioned to retain customers and build long-term loyalty.

At Mantra Labs, we help insurers build end-to-end, tech-enabled claims journeys that delight customers and drive operational efficiency.
From intelligent document processing to AI-led nudges, we design for empathy at scale.

Want a faster and more transparent claims experience?

Let’s design it together.
Talk to our insurance transformation team today.

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