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7 Important Points To Consider Before Developing A Mobile App

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Are you developing an application? Don’t you know what must be considered before starting?

Let’s start with an example – You have an idea to develop an application but you don’t know whether it actually will get good response from users or not. The first step is that your idea should be unique that has never been implemented previously.

Even if you develop an app that has never been developed, what is the guarantee that users will download and use? Even if they download what are the possibilities of using your app in a right way?

Don’t worry, here are the few strategies, if you follow these strategies before starting an app, you will surely succeeded.s01(5)(1)

Let’s take a look on strategies that should be considered:

1. Target
You should know who you are targeting. Suppose you are going to develop an application related to education then you should categorize education levels into different groups based on their ages and education level. So it is easy for the user to select right option in your app based on his/her education level. So know who you are targeting.

2. Speed
Your app should respond as quickly as possible. If it’s showing waiting or loading user will be irritated. No one wants slow apps. Suppose, user wants to check movie tickets availability and app is taking more time to show results, when your results are displayed finally, it shows all tickets are sold; because of time constraints what you will do? Obviously, next time you will go for other alternatives. So, speed should be considered important while developing an app.

3. Number of downloads
Always focus on developing something that can be used by almost everyone. You never want to create an app that has a limited usage to a specific class, rather focus on making it more public and something that is used by all. With that, also make sure you’re your app has that extraordinary feature that compels users to start using it, the moment they download it.

4. Include Social media
Connecting your app with social media has one biggest advantage, which might not be wise to avoid. If you integrate your developed app with social media such as Facebook, Twitter, or LinkedIn, then more social media users will know there is such an app that exists, leading to more downloads.infographic-mobile-app-design-its-the-rule-of-thumbs(1)

5. Competition
Your app should compete with other play store apps. So you should think about, how do you develop an app which is different from others and why users should download this. Suppose if you are developing an ecommerce application, try to automate some features like auto filling data, OTP entering etc. So that it would be easy for users would feel less trouble and will get a good impression of an app.

6. Make it simple and avoid loads of features
If you are planning to load your app with way too many features, then it is not a good idea. You don’t want a unique features that can turn out to be bad. You don’t want users to give feedback that it is “messy”, “too much to do”, “still discovering its features”, “didn’t understand the app completely even after a month of download” etc. Instead go with easy features or user friendly features, which would compel users to use your app.  Surely you want to see good reviews on the review page.

7. Add customizing feature
Users love customizing features. Adding a few customizable features will make your app more appealing in comparison to an app that cannot be customized. Users should be capable of getting everything they choose, even if it’s an app. In fact, a customizable app are more in demand.

Mantra Labs deep dives into latest trends and innovations in the Web, Mobile, Enterprise and Internet of Things space. The insights generated from these studies helps us provide more value for our clients.

Guest Blog by Ravi Teja – our rockstar Android developer.

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Empowering Frontline Healthcare Sales Teams with Mobile-First Tools

In healthcare, field sales is more than just hitting quotas—it’s about navigating a complex stakeholder ecosystem that spans hospitals, clinics, diagnostics labs, and pharmacies. Reps are expected to juggle compliance, education, and relationship-building—all on the move.

But, traditional systems can’t keep up. 

Only 28% of a rep’s time is spent selling; the rest is lost to administrative tasks, CRM updates, and fragmented workflows.

Salesforce, State of Sales 2024

This is where mobile-first sales apps in healthcare are changing the game—empowering sales teams to work smarter, faster, and more compliantly.

The Real Challenges in Traditional Field Sales

Despite their scale, many healthcare sales teams still rely on outdated tools that drag down performance:

  • Paper-based reporting: Slows down data consolidation and misses real-time insights
  • Siloed CRMs: Fragmented systems lead to broken workflows

According to a study by HubSpot, 32% of reps spend at least an hour per day just entering data into CRMs.

  • Managing Visits: Visits require planning, which may involve a lot of stress since doctors have a busy schedule, making it difficult for sales reps to meet them.
  • Inconsistent feedback loops: Managers struggle to coach and support reps effectively
  • Compliance gaps: Manual processes are audit-heavy and unreliable

These issues don’t just affect productivity—they erode trust, delay decisions, and increase revenue leakage.

What a Mobile-First Sales App in Healthcare Should Deliver

According to Deloitte’s 2025 Global Healthcare Executive Outlook, organizations are prioritizing digital tools to reduce burnout, drive efficiency, and enable real-time collaboration. A mobile-first sales app in healthcare is a critical part of this shift—especially for hybrid field teams dealing with fragmented systems and growing compliance demands.

Core Features of a Mobile-First Sales App in Healthcare

1. Smart Visit Planning & Route Optimization

Field reps can plan high-impact visits, reduce travel time, and log interactions efficiently. Geo-tagged entries ensure field activity transparency.

2. In-App KYC & E-Detailing

According to Viseven, over 60% of HCPs prefer on-demand digital content over live rep interactions, and self-detailing can increase engagement up to 3x compared to traditional methods.
By enabling self-detailing within the mobile app, reps can deliver compliance-approved content, enable interactive, personalized detailing during or after HCP visits, and give HCPs control over when and how they engage.

3. Real-Time Escalation & Commission Tracking

Track escalation tickets and incentive eligibility on the go, reducing back-and-forth and improving rep satisfaction.

4. Centralized Knowledge Hub

Push product updates, training videos, and compliance checklists—directly to reps’ devices. Maintain alignment across distributed teams. 

5. Live Dashboards for Performance Tracking

Sales leaders can view territory-wise performance, rep productivity, and engagement trends instantly, enabling proactive decision-making.

Case in Point: Digitizing Sales for a Leading Pharma Firm

Mantra Labs partnered with a top Indian pharma firm to streamline pharmacy workflows inside their ecosystem. 

The Challenge:

  • Pharmacists were struggling with operational inefficiencies that directly impacted patient care and satisfaction. 
  • Delays in prescription fulfillment were becoming increasingly common due to a lack of real-time inventory visibility and manual processing bottlenecks. 
  • Critical stock-out alerts were either missed or delayed, leading to unavailability of essential medicines when needed. 
  • Additionally, communication gaps between pharmacists and prescribing doctors led to frequent clarifications, rework, and slow turnaround times—affecting both speed and accuracy in dispensing medication. 

These challenges not only disrupted the pharmacy workflow but also created a ripple effect across the wider care delivery ecosystem.

Our Solution:

We designed a custom digital pharmacy module with:

  • Inventory Management: Centralized tracking of sales, purchases, returns, and expiry alerts
  • Revenue Snapshot: Real-time tracking of dues, payments, and cash flow
  • ShortBook Dashboard: Stock views by medicine, distributor, and manufacturer
  • Smart Reporting: Instant downloadable reports for accounts, stock, and sales

Business Impact:

  • 2x faster prescription fulfillment, reducing wait times and improving patient experience
  • 27% reduction in stock-out incidents through real-time alerts and inventory visibility
  • 81% reduction in manual errors, thanks to automation and real-time dashboards
  • Streamlined doctor-pharmacy coordination, leading to fewer clarifications and faster dispensing

Integration Is Key

A mobile-first sales app in healthcare is as strong as the ecosystem it fits into. Mantra Labs ensures seamless integration with:

  • CRM systems for lead and pipeline tracking
  • HRMS for leave, attendance, and performance sync
  • LMS to deliver ongoing training
  • Product Catalogs to support detailing and onboarding

Ready to Empower Your Sales Teams?

From lead capture to conversion, Mantra Labs helps you automate, streamline, and accelerate every step of the sales journey. 

Whether you’re managing field agents, handling complex product configurations, or tracking customer interactions — we bring the tech & domain expertise to cut manual effort and boost productivity.

Let’s simplify your sales workflows. Book a quick call.

Further Reading: How Smarter Sales Apps Are Reinventing the Frontlines of Insurance Distribution

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