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Discovering the creative geniuses: Mantra Labs UI/UX Design Challenge

2 minutes, 55 seconds read

We at Mantra Labs believe that design, just as equally as technology, plays an important role in creating an impact for a brand. A lot of work goes into creating a brand and conveying its story. We believe in creating cutting-edge UI/UX that allows our clients to offer intuitive experiences for their customers and creating new value for them.

Our designers take a holistic view of the user’s challenge for every customer-centric project. Along with understanding the company, it’s marketing strategy and communication, a lot of research about the brand and its users goes into the actual design process. We focus on creating practical designs to bring about functional aesthetics for every challenge we solve. 

Design Challenge of the Day

And that’s what we look for in designers. On 29th February 2020 Mantra Labs organized a Designathon event at its Bangalore office looking for young, creative talent. The weekend kick-started on a high note with a great turnout of designers for the ‘Design Challenge of the Day’. The designers were presented with two problems, of which they had to choose one –

  1. Design an intuitive Mobile application for a chain of hospitals used by patients for booking appointments, buy health packages and check reports for themselves or their family.
  2. Design an intuitive Mobile application for airport passengers which can help them by guiding, interacting and engaging them.

Each designer involved was asked to come up with complete wireframes for the process and two screens with visual design, with 3 hours to solve and then present their work. Each person dived straight into the problem and came up with unique and interesting solutions for the given task. While some brainstormed, others took to sketching out their thought process. 

The Stunning UI/UX Designs

Although the design challenge was tough, everyone did an amazing job. However, there was one person who stood apart from the rest. Mr. Alan Aloysius picked the first assignment – mobile application design for a chain of hospitals. While everyone was brainstorming amongst themselves, he sketched out his ideas on the paper. He focused on making the screens for the app and dedicated most of the time for it. Even though the wireframes were not complete, his presentation showed his clear line of thought on flow and visual design. And hence, he was declared the winner and was awarded a certificate and a cash prize of Rs.5000/-. 

Mr. Aravind Raj, who was declared the runner up also picked the first assignment. His strategy was to focus on the wireframes which left him little time for the visual designs. Despite this, he demonstrated a lot of potential through his work. His presentation showcased his confidence, positive attitude and his clear thought process on the design flow. Considering the above points, Mr. Aravind Raj has adjudicated the runner-up and was presented with a certificate.

Post the UI/UX Design Challenge event, all the participants relaxed, networked and helped themselves with some delicious refreshments.

At the event, we saw a lot of creative potential in people. We at Mantra Labs believe in nurturing talent by giving them real opportunities. We believe that good mentoring, dynamic work culture and the right platform helps in the professional and personal growth of an individual. 

If you are looking for a cohesive and vibrant work culture to join, drop in your portfolio at hello@mantralabsglobal.com and we’ll get back to you.

Also, check out the recent events at Mantra 

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NPS in Insurance Claims: What Insurance Leaders Are Doing Differently

Claims are the moment of truth. Are you turning them into moments of loyalty?

In insurance, your app interface might win you downloads. Your pricing might drive conversions.
But it’s the claims experience that decides whether a customer stays—or leaves for good.

According to a survey by NPS Prism, promoters are 2.3 times more likely to renew their insurance policies than passives or detractors—highlighting the strong link between customer advocacy and retention.

NPS in insurance industry is a strong predictor of customer retention. Many insurers are now prioritizing NPS to improve their claims experience.

So, what are today’s high-NPS insurers doing differently? Spoiler: it’s not just about faster payouts.

We’ve worked with claims teams that had best-in-class automation—but still had low NPS. Why? Because the process felt like a black box.
Customers didn’t know where their claim stood. They weren’t sure what to do next. And when money was at stake, silence created anxiety and dissatisfaction.

Great customer experience (CX) in claims isn’t just about speed—it’s about giving customers a sense of control through clear communication and clarity.

The Traditional Claims Journey

  • Forms → Uploads → Phone calls → Waiting
  • No real-time updates
  • No guidance after claim initiation
  • Paper documents and email ping-pong

The result? Frustrated customers and overwhelmed call centers.

The CX Gap: It’s Not Just Speed—It’s Transparency

Customers don’t always expect instant decisions. What they want:

  • To know what’s happening with their claim
  • To understand what’s expected of them
  • To feel heard and supported during the process

How NPS Leaders Are Winning Loyalty with CX-Driven Claims and High NPS

Image Source: NPS Prism

1. Real-Time Status Updates

Transparency to the customer via mobile app, email, or WhatsApp—keeping them in the loop with clear milestones. 

2. Proactive Nudges

Auto-reminders, such as “upload your medical bill” or “submit police report,” help close matters much faster and avoid back-and-forth.

3. AI-Powered Document Uploads

Single-click scans with OCR + AI pull data instantly—no typing, no errors.

4. In-the-Moment Feedback Loops

Simple post-resolution surveys collect sentiment and alert on issues in real time.

For e.g., Lemonade uses emotional AI to detect customer sentiment during the claims process, enabling empathetic responses that boost satisfaction and trust.

Smart Nudges from Real-Time Journey Tracking

For a leading insurance firm, we mapped the entire in-app user journey—from buying or renewing a policy to initiating a claim or checking discounts. This helped identify exactly where users dropped off. Based on real-time activity, we triggered personalized notifications and offers—driving better engagement and claim completion rates.

Tech Enablement

  • Claims Orchestration Layer: Incorporates legacy systems, third-party tools, and front-end apps for a unified experience.
  • AI & ML Models: For document validation, fraud detection, and claim routing, sentiment analysis is used. Businesses utilizing emotional AI report a 25% increase in customer satisfaction and a 30% decrease in complaints, resulting in more personalized and empathetic interactions.
  • Self-Service Portals: Customers can check their status, update documents, and track payouts—all without making a phone call.

Business Impact

What do insurers gain from investing in CX?

A faster claim is good. But a fair, clear, and human one wins loyalty.

And companies that consistently track and act on CX metrics are better positioned to retain customers and build long-term loyalty.

At Mantra Labs, we help insurers build end-to-end, tech-enabled claims journeys that delight customers and drive operational efficiency.
From intelligent document processing to AI-led nudges, we design for empathy at scale.

Want a faster and more transparent claims experience?

Let’s design it together.
Talk to our insurance transformation team today.

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