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7 Important Points To Consider Before Developing A Mobile App

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Are you developing an application? Don’t you know what must be considered before starting?

Let’s start with an example – You have an idea to develop an application but you don’t know whether it actually will get good response from users or not. The first step is that your idea should be unique that has never been implemented previously.

Even if you develop an app that has never been developed, what is the guarantee that users will download and use? Even if they download what are the possibilities of using your app in a right way?

Don’t worry, here are the few strategies, if you follow these strategies before starting an app, you will surely succeeded.s01(5)(1)

Let’s take a look on strategies that should be considered:

1. Target
You should know who you are targeting. Suppose you are going to develop an application related to education then you should categorize education levels into different groups based on their ages and education level. So it is easy for the user to select right option in your app based on his/her education level. So know who you are targeting.

2. Speed
Your app should respond as quickly as possible. If it’s showing waiting or loading user will be irritated. No one wants slow apps. Suppose, user wants to check movie tickets availability and app is taking more time to show results, when your results are displayed finally, it shows all tickets are sold; because of time constraints what you will do? Obviously, next time you will go for other alternatives. So, speed should be considered important while developing an app.

3. Number of downloads
Always focus on developing something that can be used by almost everyone. You never want to create an app that has a limited usage to a specific class, rather focus on making it more public and something that is used by all. With that, also make sure you’re your app has that extraordinary feature that compels users to start using it, the moment they download it.

4. Include Social media
Connecting your app with social media has one biggest advantage, which might not be wise to avoid. If you integrate your developed app with social media such as Facebook, Twitter, or LinkedIn, then more social media users will know there is such an app that exists, leading to more downloads.infographic-mobile-app-design-its-the-rule-of-thumbs(1)

5. Competition
Your app should compete with other play store apps. So you should think about, how do you develop an app which is different from others and why users should download this. Suppose if you are developing an ecommerce application, try to automate some features like auto filling data, OTP entering etc. So that it would be easy for users would feel less trouble and will get a good impression of an app.

6. Make it simple and avoid loads of features
If you are planning to load your app with way too many features, then it is not a good idea. You don’t want a unique features that can turn out to be bad. You don’t want users to give feedback that it is “messy”, “too much to do”, “still discovering its features”, “didn’t understand the app completely even after a month of download” etc. Instead go with easy features or user friendly features, which would compel users to use your app.  Surely you want to see good reviews on the review page.

7. Add customizing feature
Users love customizing features. Adding a few customizable features will make your app more appealing in comparison to an app that cannot be customized. Users should be capable of getting everything they choose, even if it’s an app. In fact, a customizable app are more in demand.

Mantra Labs deep dives into latest trends and innovations in the Web, Mobile, Enterprise and Internet of Things space. The insights generated from these studies helps us provide more value for our clients.

Guest Blog by Ravi Teja – our rockstar Android developer.

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Sales Applications Are Disrupting More Than Just Sales

Sales success today isn’t about luck or lofty goals—it’s about having the right tools in your team’s hands, wherever they go. Following our earlier in-depth exploration of sales technology, we will now examine how cutting-edge sales apps are becoming the backbone of modern industries, transforming complex workflows into seamless, growth-driving machines.

From retail to healthcare, logistics to real estate, businesses are deploying sales applications to enhance operational transparency, cut redundant tasks, and build intelligent sales ecosystems. These tools are not only digitizing workflows—they’re driving growth, improving engagement, and redefining how field teams operate.

Lead Ecosystems: Unified visibility across channels

One app. Five workflows. Zero friction.

A leading insurance brand relaunched their app—a sleek, powerful sales companion that’s turning everyday agents into top performers.

No more paperwork. More time to sell.

Here’s what changed:

  • Every visit is tagged, tracked, and followed through. Renewals? Never missed. Leads? Fully visible.
  • Attendance and reimbursements went on autopilot. No more manual logs. No more chasing approvals.
  • New business and renewals are tracked in real time, with accurate forecasting that sales leaders can finally trust.
  • Dashboards are clean, configurable, and useful—insights that move the business, not just report on it.
  • Seamless Integrations. API connectivity with Darwin Box, IMD Master Data, and SSO authentication for a unified experience.

The result? A field team that moves faster, sells better, and works smarter.

Retail: Taking Orders from the Frontline—Smartly

Field sales agents in retail, especially FMCG, used to rely on gut instinct. Now, with intelligent sales applications:

  • AI recommends what to upsell or cross-sell based on previous order patterns
  • Real-time stock availability and credit status are visible in the app
  • Geo-fencing ensures optimized route planning
  • Built-in payment collection modules streamline transaction closure

Healthcare: Structuring Sales with Compliance and Precision

Healthcare leaders don’t need more reports—they need better visibility from the field.  Whether it’s engaging hospital networks, onboarding clinics, or enabling diagnostics at the last mile, everything needs precision, compliance, and clarity. 

Mantra Labs helped a leading healthcare enterprise design a sales app that integrates knowledge, compliance, performance, and recognition, turning frontline agents into informed, aligned, and empowered brand advocates. 

Here’s what it delivers:

  • Role-based onboarding that keeps every level of the field force aligned and accountable
  • Escalation mechanisms are built into the system, driving transparency across commissions and performance reviews
  • A centralized Knowledge Hub featuring healthcare news, service updates, and training modules to keep reps well-informed
  • Recognition modules that celebrate milestones, boost morale, and reinforce a culture of excellence

Now, the field agents aren’t just connected—they’re aligned, upskilled, and accountable.

Real Estate: From Cold Calls to Smart Conversions

For real estate agents, timing and personalization are everything. Sales applications are evolving to include:

  • Virtual site tour integration for remote buyers
  • Mortgage and EMI calculators to increase buyer confidence
  • WhatsApp-based lead capture and nurture sequences
  • CRM integration for inventory updates and automatic scheduling

Logistics: From Chaos to Control in Field Coordination

Field agents in logistics are switching from clipboards to real-time command centers on mobile. Modern sales applications offer:

  • Live delivery status and route deviation alerts
  • Automated dispute reporting and issue resolution tracking
  • Fleet coordination through integrated GPS modules
  • Customer feedback capture and SLA dashboards

What’s new & what’s next in Sales Applications?

Here’s what’s pushing the next wave of innovation:

  • Voice-to-Text Logging: Agents dictate notes while on the move.
  • AI-Powered Nudges: Apps that suggest next-best actions based on behavior.
  • Omnichannel Communication: In-app chat, WhatsApp, email—unified.
  • Role-Based Dashboards: Different data views for admins, managers, and field reps.

What does this mean for Business Leaders?

Sales Applications are not just tactical tools. They’re platforms for transformation. With the right design, integrations, and analytics, they:

  • Replace guesswork with intelligence
  • Reduce the cost of delay and manual labor
  • Improve agent accountability and transparency
  • Speed up decision-making across hierarchies

The future of field sales lies in intuitive, AI-driven applications that adapt to every industry’s nuances. At Mantra Labs, we work closely with enterprises to custom-build sales applications that align with business objectives and ground-level realities.

Conclusion: 

If your agents still rely on Excel trackers and daily call reports, it’s time to reimagine your sales operations. Let us help you bring your field operations into the future—with tools that are fast, field-tested, and built for scale.

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