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Mobile App Development Trends & Tools 2019

Mobile applications have become a culture for not just the millennials but even the older generations. I could still recall the past where a mobile phone was a luxury only because it allowed people to make a call when they were on the go. But, subsequently, with the advancement of the technology Smartphones, today are nothing less than a lifeline (not literally). They are not just a calling device anymore, but they have immense potential and the power to perform a million operations.

Mobile app development tools

Here are some of the Mobile App Development Trends to Watch in 2019 and beyond

1. Wearable devices and IoT

We already have health fitness bands that help to keep track of our exercise regime. But, now several other companies like Zomato and Uber have invested in wearable app development technology. These wearable devices get connected to your smartphone through Bluetooth and can be controlled through a mobile app.  IoT is also gaining traction with the idea of Smart homes becoming popular, and all of these need a mobile app for its management.

Next year there will be several new mobile applications that focus primarily on these.

2. Augmented Reality(AR) and Virtual Reality (VR)

A lot has already been said and heard about AR and VR. In the coming year, we can expect that mobile applications will leverage these technologies to the maximum to create an extraordinary user experience.

3. Cloud Integration

Cloud integrations bring with it a plethora of benefits such as reduced hosting costs, better storage, more loading capacity, user retention and many more.  These benefits around cloud environment are steadily becoming vivid, and in 2019 we will witness a bulge in mobile app development companies embracing this technology.

4. Instant Apps

As more and more users start using mobile applications they expect faster load times and at the same time tremendous user experience. The answer to this is instant apps. The instant application does not require any download and can be accessed instantly. So, by 2019 instant apps will be one of the ruling trends of mobile app development.

5. Predictive Analysis for better User Experience

Data collection and analytics is in the technology market for quite some time now. Several companies such as Facebook and Google are already using predictive analytics to improve the user experience, and the same will become part of mobile app development. App developers will use predictive analysis on a broad scale to create a breathtaking user experience.

6. Mobile App Security

We use mobile applications for everything from making payments to sharing personal data. When sharing of such sensitive information becomes a norm, then it is essential to protect this data from leaking and prevent any unauthorized activity.  The year 2019 will witness huge investment in cybersecurity to make the mobile application much safe and full-proof.

7. Mobile Commerce

We are all using mobile wallets such as Paytm and Google pay. It is quite a turn off when we are surfing through a mobile shopping application and cannot find a proper payment platform. So, businesses who want to offer a flawless user experience will need to integrate payment gateways as well as mobile wallets. Payment gateways and mobile wallets will become an integral part of mobile applications in 2019.

In the end, one cannot wholly unravel all the mobile application trends that will rule in 2019.  We can wait and see what else will come and change the entire dynamics of the smartphone industry.

If you want a recap, here are the links for what was happening in last year

Mobile app development trends in 2018

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What will ‘Behavioural Changes’ Mean for India’s Digital Health Future

We are in the middle of a global pandemic, facing a threat unlike one never seen before. COVID-19 has been a reason for global concern since it has negatively impacted economies, shut down workplaces, and forced cities into lockdowns.

But history also tells us  that times of uncertainty also foster innovation. The pandemic has forced consumers and businesses to rethink how they behave both physically and digitally. As per McKinsey, COVID-19 has speeded up the adoption of digital technologies.

India, which was on the cusp of a ‘digital health’ revolution, has now been forced to embrace innovation and emerging trends. The healthcare sector holds great promise since new-age technologies like telemedicine, robotics, artificial intelligence (AI), genomics, etc. are transforming healthcare services.

There have been unprecedented changes in consumer behaviour as well. People are now increasingly relying on using the internet to find clinical information or engage with healthcare professionals digitally. Moreover, online consultations, telemedicine, and e-pharmacies have seen a rise in popularity.

Companies will thus need to capitalize on the changing patterns of consumption and health-seeking behaviour.

This article focuses on how changing patient behaviour will affect India’s digital health future.

A growing Indian healthcare market

According to a report by Future Health Index, India is a leader in the adoption of digital health technology. As per India Brand Equity Foundation (IBEF), the Indian healthcare market is expected to grow at a compound annual growth rate of 22% to reach a valuation of USD 372 billion by 2022. This growth can be attributed to the following –

  • Growing health awareness
  • Aging population
  • Lifestyle-related diseases
  • Rising income levels
  • Growth of internet availability

The rise of digital health start-ups is also playing a role in the growth of the healthcare sector. Indian health tech startup landscape has now matured.

Over the last few years, telemedicine has emerged as a fast-growing sector in India. Prominent start-ups like Practo, mfine, and Lybrate have established themselves in the telehealth market. McKinsey estimates that India could save up to USD10 billion by 2025 by using telemedicine instead of in-person doctor appointments.

COVID-induced behavioural changes

The COVID-19 pandemic has brought about changes to patient behaviour. The fear of leaving homes to get treatment has led to the growth of virtual care and telemedicine. 

As per a report by Accenture, almost 70% of the patients canceled or postponed their treatments due to the COVID-19 pandemic. Technology, therefore, played a crucial role in helping patients continue their care. Healthcare providers were even able to improve the experience for patients by delivering them faster response time, personalized interactions, and the convenience of getting consultation from home.

The same report by Accenture highlights some key behavioural changes that are being observed in patients – 

  • Nearly half of the patients now get their treatment at their homes instead of visiting a clinic.
  • Almost 60% of patients want to continue using technology for communicating with healthcare providers.
  • About 41% of patients now use video conferencing to connect with their healthcare providers. Of these, for almost 70% of patients, it’s their first-time using video conferencing for healthcare.
  • Almost 44% of patients used new apps or devices during the pandemic to manage their health conditions.

All this highlights the need for healthcare providers to reimagine their patient engagement strategies in keeping with the changing patient behavior.

Future of digital health in India

New digital technologies and tools are making an impact across the healthcare sector. They hold great promise in improving the efficiency of healthcare services while delivering better patient care. Below are some of the technological developments that are expected to revolutionize the way we seek healthcare.

Telemedicine

About 68% of India’s population lives in rural areas where healthcare services are not usually up to the mark. This barrier can be overcome by telemedicine that offers an excellent way for patients to consult a doctor in a much shorter duration. Telemedicine can cut waiting times and allow patients to avoid traveling to a clinic or hospital. Some other benefits of telemedicine include –

  • Immediate access to specialist healthcare providers.
  • Cost-effectiveness.
  • Improved quality of care.
  • Convenience to the patients.
  • Improved patient engagement.

Internet of medical things (IoMT)

The rapid growth of IoMT devices is rapidly changing healthcare delivery by playing an important role in tracking and preventing chronic illnesses.

It not only helps eliminate the need for in-person medical visits but also helps reduce costs. Goldman Sachs estimates IoMT to save USD 300 billion annually for the healthcare industry. IoMT will benefit those patients the most who are unable to get access to quality healthcare due to remote location.

Big data in healthcare

There has been dramatic growth in the amount of medical and health data in the last few years. These massive datasets can be used to draw insights and opportunities for healthcare organizations. Analysis of healthcare data can help discover warning signs and create preventive plans.

The widespread adoption of IoT devices also makes it easier to monitor heart rate, blood pressure, etc. This can help in the early detection of diseases like hypertension, asthma, heart problems, etc.

Electronic medical records

Electronic medical records or EMRs help collect, digitalize patients’ information, and store it in a single place. EMRs store various types of medical data like medical history, prescriptions, drug allergies, etc. and allow doctors to make accurate disease prognosis in a much shorter time. Some other benefits of EMRs include – 

  • Effective medical decisions.
  • Easy data recovery.
  • Improved collaboration.
  • Portability.
  • Security of medical data.

Artificial intelligence

Artificial intelligence (AI) has a big role to play in improving healthcare since growing digitization leads to the availability of a large amount of health data. AI has the potential to transform everyday health management in the following ways –

  • Improved accessibility of healthcare services (for example – the AI-based mobile app Ada is available across 140 countries and makes it possible for anyone to have access to medical guidance).
  • Improved efficiency.
  • Accurate disease diagnosis.
  • Improved insights to reveal early disease risks (for example – a popular app Verily can forecast noncontagious and hereditary genetic diseases).
  • Time and cost savings.

mHealth

Mobile health or mHealth refers to the monitoring and sharing of health data via mobile technology like health tracking apps or wearables. 

mHealth apps can prove to be beneficial in increasing patient engagement, providing health education, and offering remote consultations to patients. It can also use the data from wearable devices to improve the quality of care. Some other benefits of mHealth include – 

  • Faster access to physicians.
  • Improved medication adherence.
  • Remote patient monitoring.
  • Increased medication reconciliation accuracy.
  • Improved coordination between healthcare providers and patients.

Conclusion

It’s quite clear that COVID-19 has significantly impacted patient behaviour. There has been a growing preference for telehealth and mHealth apps. But all of this has also compelled healthcare organizations to put in more effort in adapting to these behavioural changes. Healthcare providers are opting to rely more on new technologies to continue delivering patient care. A more affordable standard of high-quality care is in the works for India’s digital health future.

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