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Why should businesses consider chatbots?

3 minutes, 10 seconds read

Imagine you’ve recently started an online fresh vegetable business. You have a catalog for fruits and vegetables explaining price and availability. Although most of the information is clearly mentioned on the website, you get hundreds of emails and phone calls regarding deliveries, discounts, and availability of your services in a particular location. Now, you could appoint someone for customer support and reply to these queries or simply — can implement a chatbot on your app and website that instantly answers such routine questions.

[Related: Conversational Chatbots for SMEs to continue business from home]

Chatbots for business are the need of the hour. The reasons are obvious. It is efficient, reduces workload, and responds to customer requests immediately. Nearly 1 in 4 customers have interacted with a brand via chatbots in the past 12 months, according to a Salesforce study published in late 2018. 

As more and more customers are using e-commerce and digital medium for purchases, the incoming requests have also increased at the same rate. Companies need a larger workforce to handle customer support, failing which may lead to dangling customer satisfaction. Immediate query resolution also implies better customer experiences.

chatbots for business

Chatbots for business: benefits at large

1. Humanized conversations

NLP-powered chatbots have the power to initiate and handle conversations with humans based on a set of predefined rules and upgrade its dictionary based on learning. Chatbots are a game-changer in terms of overall customer satisfaction pushing the market to reach 1.34 billion by 2024. As per the reports, smart chat agents will manage 40% of mobile interactions by 2020.

2. Easy to implement

A myth surrounding chatbots was doing rounds that it is expensive and exclusive to only fortune 500 companies. But, this is no more the case as it is predicted that by 2020, 85% of the chat interactions will be automated and will not need human intervention. In recent months, several new players like the virtual banker and progressive native chat have introduced schemes that help companies to set up chatbots instantly with reasonable investments. Also, 10K+ developers are building chatbots with the Facebook messenger.

3. People prefer self-serve interactions

Today, millennials represent 27% (2 billion) of the global population. This tech-savvy generation prefers immediate resolution to their concerns and instead of talking to the support, they’re happy about settlements over chats.

Making a customer happy is what all businesses need, and chatbots serve this purpose adequately. They are capable of resolving customer queries in just a few seconds, eliminating wait times and queues. It is a win-win situation for both the consumer and the provider as the customer gets instant replies and the provider saves on operational costs. By the end of 2018 automated customer agents will be able to recognize their customers through voice and face recognition.

AI Chatbot in Insurance Report

AI in Insurance will value at $36B by 2026. Chatbots will occupy 40% of overall deployment, predominantly within customer service roles.
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4. Fact-based decision making

All the conversations accomplished through chatbots are recorded and this contributes to the database for training future NLP models for more humanized conversations. Also, the data collected can help identify business bottlenecks and customer preferences towards specific products or services. All these, sum up to providing fact-based analytics for effective decision making.

5. Continuous innovations

Chatbots are here to stay. The innovations around chatbots are still in progress and time is not far when one will witness intelligent bots capable of resolving complicated issues on its own. We’ve already seen voice and vernacular chatbots in the market. 

Big Techs are working on AI and machine learning to make smart chatbots that can offer much more than simple answers. If you haven’t thought about chatbots yet, then certainly you are missing on a significant business opportunity.


The significance of chatbots is already depicted in banking and marketing, and with time its influence will subsequently increase. Customers also expect chatbots and automated assistants from their business providers. They like to engage in live-chat as it helps them to get answers to their queries instantly. As of now, chatbots are only used for simple conversation. But, in the coming future, it will handle complex decision-making tasks. Any business that wants to evolve should consider chatbots and make it an integral part of their business.

We’re the makers of the world’s first insurance-specific chatbots. For further queries, please feel free to reach out to us at hello@mantralabsglobal.com.

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Sales Applications Are Disrupting More Than Just Sales

Sales success today isn’t about luck or lofty goals—it’s about having the right tools in your team’s hands, wherever they go. Following our earlier in-depth exploration of sales technology, we will now examine how cutting-edge sales apps are becoming the backbone of modern industries, transforming complex workflows into seamless, growth-driving machines.

From retail to healthcare, logistics to real estate, businesses are deploying sales applications to enhance operational transparency, cut redundant tasks, and build intelligent sales ecosystems. These tools are not only digitizing workflows—they’re driving growth, improving engagement, and redefining how field teams operate.

Lead Ecosystems: Unified visibility across channels

One app. Five workflows. Zero friction.

A leading insurance brand relaunched their app—a sleek, powerful sales companion that’s turning everyday agents into top performers.

No more paperwork. More time to sell.

Here’s what changed:

  • Every visit is tagged, tracked, and followed through. Renewals? Never missed. Leads? Fully visible.
  • Attendance and reimbursements went on autopilot. No more manual logs. No more chasing approvals.
  • New business and renewals are tracked in real time, with accurate forecasting that sales leaders can finally trust.
  • Dashboards are clean, configurable, and useful—insights that move the business, not just report on it.
  • Seamless Integrations. API connectivity with Darwin Box, IMD Master Data, and SSO authentication for a unified experience.

The result? A field team that moves faster, sells better, and works smarter.

Retail: Taking Orders from the Frontline—Smartly

Field sales agents in retail, especially FMCG, used to rely on gut instinct. Now, with intelligent sales applications:

  • AI recommends what to upsell or cross-sell based on previous order patterns
  • Real-time stock availability and credit status are visible in the app
  • Geo-fencing ensures optimized route planning
  • Built-in payment collection modules streamline transaction closure

Healthcare: Structuring Sales with Compliance and Precision

Healthcare leaders don’t need more reports—they need better visibility from the field.  Whether it’s engaging hospital networks, onboarding clinics, or enabling diagnostics at the last mile, everything needs precision, compliance, and clarity. 

Mantra Labs helped a leading healthcare enterprise design a sales app that integrates knowledge, compliance, performance, and recognition, turning frontline agents into informed, aligned, and empowered brand advocates. 

Here’s what it delivers:

  • Role-based onboarding that keeps every level of the field force aligned and accountable
  • Escalation mechanisms are built into the system, driving transparency across commissions and performance reviews
  • A centralized Knowledge Hub featuring healthcare news, service updates, and training modules to keep reps well-informed
  • Recognition modules that celebrate milestones, boost morale, and reinforce a culture of excellence

Now, the field agents aren’t just connected—they’re aligned, upskilled, and accountable.

Real Estate: From Cold Calls to Smart Conversions

For real estate agents, timing and personalization are everything. Sales applications are evolving to include:

  • Virtual site tour integration for remote buyers
  • Mortgage and EMI calculators to increase buyer confidence
  • WhatsApp-based lead capture and nurture sequences
  • CRM integration for inventory updates and automatic scheduling

Logistics: From Chaos to Control in Field Coordination

Field agents in logistics are switching from clipboards to real-time command centers on mobile. Modern sales applications offer:

  • Live delivery status and route deviation alerts
  • Automated dispute reporting and issue resolution tracking
  • Fleet coordination through integrated GPS modules
  • Customer feedback capture and SLA dashboards

What’s new & what’s next in Sales Applications?

Here’s what’s pushing the next wave of innovation:

  • Voice-to-Text Logging: Agents dictate notes while on the move.
  • AI-Powered Nudges: Apps that suggest next-best actions based on behavior.
  • Omnichannel Communication: In-app chat, WhatsApp, email—unified.
  • Role-Based Dashboards: Different data views for admins, managers, and field reps.

What does this mean for Business Leaders?

Sales Applications are not just tactical tools. They’re platforms for transformation. With the right design, integrations, and analytics, they:

  • Replace guesswork with intelligence
  • Reduce the cost of delay and manual labor
  • Improve agent accountability and transparency
  • Speed up decision-making across hierarchies

The future of field sales lies in intuitive, AI-driven applications that adapt to every industry’s nuances. At Mantra Labs, we work closely with enterprises to custom-build sales applications that align with business objectives and ground-level realities.

Conclusion: 

If your agents still rely on Excel trackers and daily call reports, it’s time to reimagine your sales operations. Let us help you bring your field operations into the future—with tools that are fast, field-tested, and built for scale.

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